Rajasthan Royals team up with HMD
The Rajasthan Royals (RR) have signed a partnership agreement with HMD, which thus becomes the Official Smartphone Partner of the Indian Premier League (IPL) franchise for the tournament's 2024 edition....
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Ravindra Jadeja: Brand endorsements
This article contains information about Indian professional cricketer Ravindra Jadeja's brand endorsement deals. Ravindra Jadeja’s brand endorsements— Hisense, Saatvik Solar, AS-IT-IS Nutrition, The Souled Store, Kinara Capital, ASICS, SWOTT, Ambrane,...
Mumbai Indians sign deal with Parksons Cartamundi
The Mumbai Indians (MI) have announced a partnership agreement with Parksons Cartamundi, a playing cards brand. The partnership will see Parksons Cartamundi work with the MI to launch a brand...
Cricket Canada partners with TD Bank Group
Cricket Canada has announced a sponsorship deal with Toronto-Dominion Bank (TD Bank Group), which thus becomes the Official Bank of the Canadian national cricket teams. Through the partnership, TD Bank...
Kia Oval inks new deal with Tata Consumer Products
The Kia Oval, home ground of Surrey County Cricket Club, has signed a two-year partnership agreement with Tata Consumer Products, the food and beverages arm of Indian conglomerate Tata. The...
Major League Cricket teams up with Stake
Major League Cricket (MLC) has announced a multi-year partnership agreement with social casino and online gaming brand Stake, which is thus set to act as an Official Partner of the...
Mumbai Indians partner with Alan's Bugles
The Mumbai Indians (MI) have announced a partnership agreement with Alan's Bugles, which thus becomes the Official Snacking Partner of their men's team. The partnership will see the two parties...
Ravindra Jadeja stars in latest Kinara Capital campaign
Chennai Super Kings (CSK) star Ravindra Jadeja has been roped in by financial company Kinara Capital to headline its latest ad campaign, titled "Aapka Business Chale NonStop with Kinara". https://www.youtube.com/watch?v=xxq5-807aE8&ab_channel=KinaraCapital...
Rahul Dravid stars in latest InCred Money ad campaign
Rahul Dravid has been roped by InCred Money, the retail wealth-tech arm of InCred Group, to headline its latest ad campaign, titled "#InvestConfidentlyInFDs". https://www.youtube.com/watch?v=s7D5sZ_dCfE&ab_channel=InCredMoney The ad campaign highlights the opportunities...
Virat Kohli becomes Asian Paints brand ambassador
Indian professional cricketer Virat Kohli has been roped in as a brand ambassador by Asian Paints and will thus promote the company's "Neo Bharat Latex Paint" range. Amit Syngle, MD...
Sony Pictures Networks India signs long-term deal with New Zealand Cricket
Sony Pictures Television's media conglomerate, Sony Pictures Networks India (SPNI), has signed a new deal with New Zealand Cricket (NZC), thus acquiring the exclusive television and digital rights to broadcast...
Mumbai Indians rope in SOTC as Official Partner
Travel company SOTC Travel has signed a partnership agreement with the Mumbai Indians (MI), thus becoming an Official Partner of their men's team for the ongoing Indian Premier League (IPL)...
Major League Cricket extends Royal partnership
Major League Cricket (MLC) has extended its partnership agreement with Basmati and Sona Masoori Rice brand Royal. The extended agreement will see Royal continue on as an MLC Signature Partner...
Rishabh Pant, Ishant Sharma, and Yash Dhull star in latest PUMA India campaign
PUMA India has released a new campaign with Delhi Capitals (DC) players Rishabh Pant, Ishant Sharma, and Yash Dhull to engage with the franchise's fanbase. PUMA’s DC campaign film, called...
Mandhana stars in latest A23 campaign
Multi-gaming platform A23 has released their latest A23 Cares campaign which features star Indian cricketer Smriti Mandhana. Mandhana headlines the campaign which showcases her in various aspects of her day...
Rajasthan Royals team up with Movado
The Rajasthan Royals (RR) have roped in Swiss watchmaker Movado as their Official Time Partner for the ongoing Indian Premier League (IPL) season. Speaking about the deal, Jake Lush McCrum,...
IPL 2024: Broadcast Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across Star Sports’ assets as the official broadcast sponsors of the 2024 Indian Premier League season. Official Co-Presenting...
Mandhana teams up with Groom India
Salon brand Groom India, who own Naturals Salon, has roped in Indian cricketer Smriti Mandhana as their brand ambassador. Mandhana will be launching Groom India's D2C skin care products in...
MI extends DHL Express partnership
Mumbai Indians have extended their partnership with international express service provider DHL Express. Entering its fourth year, DHL Express will continue on as Mumbai Indians' Principal Sponsor and Official Logistics...
Duroflex partners with RCB
Indian Premier League (IPL) franchise Royal Challengers Bengaluru (RCB) have announced a new partnership with sleep solutions provider Duroflex, who will join as the team's Official Sleep Partner. The deal...
KKR team up with playR
Indian Premier League (IPL) franchise Kolkata Knight Riders (KKR) have announced a new partnership with sports and lifestyle brand playR. The deal will see playR become the Global Merchandise Partner...
RCB expand partnership with Birla Estates
Indian Premier League (IPL) franchise Royal Challengers Bengaluru (RCB) have expanded their partnership with Birla Estates, who are the real estate division of the Aditya Birla Group. The partnership extension...
Thums Up launches new campaign for T20 World Cup
Coca-Cola's brand Thums Up has launched their 'Toofani Tour' campaign for the upcoming ICC T20 World Cup and has roped in former Indian World Cup winners Virender Sehwag and Yuvraj...
LSG inks new deal with Dangal TV
Indian Premier League (IPL) team Lucknow Super Giants (LSG) have announced a new partnership with Dangal TV who will join as the KL Rahul-led team's Official Entertainment Partner. The deal...
Punjab Kings ropes in Timex as new partner
Indian Premier League (IPL) team Punjab Kings have roped in global watch brand Timex as their Official Timekeeper for the ongoing IPL season. As the team's official timekeeper, Timex will...
IPL 2024: Digital Streaming Partners
This article contains information regarding the organisations enjoying a strong branding presence across JioCinema’s assets as the official digital streaming partners of the 2024 Indian Premier League season. Associate Sponsors ...
JioCinema brings in Haier India for IPL
JioCinema has roped in appliances brand Haier Appliances India as a Digital Streaming Sponsor for the IPL 2024 season. Haier India aims to 'inspire and empower customers with an immersive...
Dalmia Cement partners with JioCinema for IPL 2024
Streaming platform JioCinema has roped in Dalmia Cement as an Associate Sponsor of the IPL 2024 season following a new partnership agreement. Through the partnership, Dalmia Cement hopes to educate...
LSG and DC team up with Eco Mobility
Car rental service provider, Eco Mobility has announced two new partnerships, with Indian Premier League (IPL) franchises Delhi Capitals and Lucknow Super Giants for the ongoing IPL 2024 season. The...
Mumbai Indians extend Usha International deal
Mumbai Indians have extended their partnership with consumer durables brand Usha International who will continue on as an Official Partner of the team. The extension will also see the USHA...
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