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Gujarat Titans inks new partnership with Rario

Gujarat Titans ink Rario partnership

Defending Indian Premier League (IPL) champions Gujarat Titans have signed a new partnership agreement with cricket NFTs platform, Rario, with the latter joining as the Official Digital Collectibles Parter of the Titans for the upcoming IPL season. The partnership will see Rario launch exclusive digital player cards of the team and will give fans a chance to collect and trade unique digital cards of players such as Hardik Pandya, Rashid Khan and Shubhman Gill amongst others. The fans will also stand a chance to avail various benefits including building a collection, meeting players, watching matches like a celebrity, and receiving exclusive signed merchandise, among other things. Arvinder Singh, COO of Gujarat Titans, commented, "Gujarat Titans have always explored new ways to engage with the fans and facilitate greater interactions between them and the team – something Rario has revolutionised in recent times. We believe that this partnership will help us take the next step in forming a deeper connection with our supporters globally and take our fan experience to the next level.”

Gautam Gambhir teams up with Redcliffe Labs

Gautam Gambhir teams up with Redcliffe Labs

Diagnostics service provider Redcliffe Labs has signed a new partnership with former Indian World Cup winning cricketer Gautam Gambhir. The agreement will see Gambhir join as the brand ambassador for Redcliffe Labs. As brand ambassador Gambhir will headline multiple marketing and advertising campaigns for the brand along with promoting the brand's high-quality diagnostic services across India. Dheeraj Jain, MD & Founder of Redcliffe Labs, commented, "We are thrilled to extend our association with Gautam Gambhir, who is not just a legendary cricketer but also a great human being. Gambhir's values, discipline, and dedication towards his work resonate with our company's ethos, and we believe that his association will further strengthen our brand's position in the market." Gambhir spoke about his new partnership, stating, "I am delighted to continue my association with Redcliffe Labs, a company that is making significant contributions to the healthcare sector. I have been impressed with their commitment to providing high-quality and affordable diagnostic services across India. I am excited to work with them to create more awareness about the importance of timely and accurate diagnosis."

Staff Staff
MuscleBlaze ties up Shubman Gill for its Fuel One Sports range

MuscleBlaze ties up Shubman Gill for Fuel One Sports range

MuscleBlaze has announced the appointment of Indian professional cricketer Shubman Gill as a brand ambassador for its "Fuel One Sports" range.  With this association, MuscleBlaze aims to strengthen its brand...

Women’s Premier League 2023 Team Sponsors: Royal Challengers Bangalore

Women’s Premier League 2023 Team Sponsors: Royal Challengers Bangalore

This article contains information regarding the organisations enjoying a strong branding presence across the Royal Challengers Bangalore’s (RCB) physical and digital assets as sponsors and partners of their women's team...

Women’s Premier League 2023 Team Sponsors: Gujarat Giants

Women’s Premier League 2023 Team Sponsors: Gujarat Giants

This article contains information regarding the organisations enjoying a strong branding presence across the Gujarat Giants’ physical and digital assets as sponsors and partners of the team for the 2023...

Gujarat Titans announces multiple sponsors ahead of IPL 2023

Gujarat Titans (GT) announce multiple sponsors ahead of IPL 2023

Defending Indian Premier League (IPL) champions Gujarat Titans have signed a partnership agreement with 26 partners ahead of the upcoming IPL 2023 season. The Titans have roped in 15 new partners while renewing partnership with 11 prior sponsors. Amongst the partners who will continue on for another year are Ather as Principal Partner, BKT Tires, Jio, Astral and Simpolo Ceramics as Associate Partners. ACKO, Equitas Bank, Timex, Rayzon Solar, Dream11 and boAT also continue on. The new sponsors for the team signed ahead of the 2023 season are Bisleri, Havmor, Croma, Jio Cinema, Nestle Munch, Rario, EM, Fancode, HRX, Cybeart, Radio One, Radio City, Top FM and HCG. Arvinder Singh, COO Gujarat Titans, commented, "Gujarat Titans’ innovative approach to signing partnerships reflects our values on and off the field. We are grateful to the 11 partners who have continued their association and support. It is a matter of great pride for us that the jersey remains unchanged from last year. We also welcome 15 new partners on board and look forward to a long and fruitful association with each one of our partners."

MyFab11 announces partnership with KKR

MyFab11 announces partnership with Kolkata Knight Riders (KKR)

Online sports fantasy platform, MyFab11 has been announced as the Principal Sponsor of double Indian Premier League (IPL) champions Kolkata Knight Riders. The partnership will see the MyFab11 also serve as KKR's front of the jersey sponsor and have their logo on the front of the KKR playing jersey. Anikendra Choudhary, Co-Founder & CEO, MyFab11, said, "We are thrilled to be a part of KKR, as our brand ideologies are aligned. We both believe and work towards achieving excellence, and rewarding our audience with high quality entertainment. With this partnership, our aim is to reach out to a pan-India audience and create a multi field surge in user downloads on our platform. It is a great honour to commence our partnership with Kolkata Knight Riders, who are one of the most loved franchises." Venky Mysore, CEO, Knight Riders Group, commented, "We are delighted to have MyFab11, a Kolkata based brand as our Principal Sponsor. We are returning to our home ground this time and couldn’t be happier to associate with a local home-grown brand. We are looking forward to a mutually beneficial partnership."

Virat Kohli teams up with Luxor

Virat Kohli teams up with Luxor

Stationary firm Luxor has roped in former Indian cricket captain Virat Kohli as their new brand ambassador. As the face of the brand, Luxor hopes to connect with the youth through Kohli's popularity and cement its position as an industry leader. Luxor will be launching a new partnership with German firm Schneider Pen and Kohli will be headlining various campaigns for that project as well. Pooja Jain Gupta, managing director, Luxor Writing Instruments Pvt. Ltd. said, "We are elated to partner with Schneider Pens for our upcoming portfolio of products. This is a significant milestone in our growth journey and in line with our continued endeavour to bring world-class products to Indian consumers. Schneider is renowned for its engineering and design superiority, and we look forward to jointly creating best-in-class writing instruments for the Indian market through our partnership. Further, our association with youth icon and cricket legend Virat Kohli as the new face of Luxor epitomises our shared commitment to the highest standards of performance and excellence. With this association, we also look forward to encouraging today’s youth to express themselves through the power of writing and bring change in the world.”

CSK team up with Vision11

Chennai Super Kings team up with Vision11

Indian Premier League team Chennai Super Kings (CSK) have roped in sports fantasy gaming platform Vision11 has an Associate Sponsor. The year-long partnership will see Vision11 gain branding presence on...

JioCinema teams up with Suryakumar Yadav

JioCinema teams up with Suryakumar Yadav

Indian cricketer and Mumbai Indians’ star batter Suryakumar Yadav has been announced as the latest brand ambassador of JioCinema. The partnership will see Yadav work with JioCinema on a host of new fan engagement activities and star in various social media and television campaigns run by the brand. Suryakumar Yadav, spoke about his new collaboration, stating, "I am pleased to collaborate with JioCinema for the upcoming season of the Indian Premier League. JioCinema has been revolutionising the digital viewing experience for sports fans across the globe with their world-class presentation that is affordable and accessible. With the constant innovations on digital platforms making it a preferred option for fans, I look forward to this exciting partnership." Anil Jayaraj, CEO, Viacom18 Sports, said, "Suryakumar Yadav represents the same qualities that we stand for – world-class innovation, unmatched thrill and the need to keep fans entertained and engaged. Our presentation of the TATA IPL will reflect Suryakumar’s flamboyant 360-degree style batsmanship, giving the consumer the whole nine yards of consuming sports on digital with no boundaries of accessibility, affordability, and language.”

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