ECB extends Sportradar partnership
The England and Wales Cricket Board (ECB) has announced the extension of its partnership with sports data firm Sportradar. The ECB has been using Sportradar’s InteractSport live data and scoring...
The England and Wales Cricket Board (ECB) has announced the extension of its partnership with sports data firm Sportradar. The ECB has been using Sportradar’s InteractSport live data and scoring...
Indian Premier League side Delhi Capitals have partnered with cricket metaverse company FanCraze, which will see them create Web 3.0 experiences and issue digital collectibles as well. The partnership will also see the Capitals become the first ever IPL team to launch their own non-fungible tokens (NFTs). Vinod Bisht, Interim CEO, Delhi Capitals. commented, "Delhi Capitals is proud to partner with FanCraze, and to launch the Indian cricket ecosystem into the next generation of sports-based assets and apps. 'We will be debuting the first Delhi Capitals NFTs in early June and are really excited to give our dans the ability to own a piece of their favourite team and players. FanCraze has shown us what is possible if one combines creators, cricketers, content, and commerce."
EdTech platform Unacademy has launched a new film called Focus: First Law of Learning, based on the fifteenth season of the Indian Premier League. The film talks about the importance...
Lancashire Cricket have announced a seven-year extension of their already existing partnership with Emirates airline. The new extension of the deal means Emirates will remain as the club's main sponsor...
Tyre manufacturer CEAT has been announced as the Official Strategic Timeout Partner of the ongoing Women’s T20 Challenge. CEAT has stated that, through the partnership, it aims to bring the...
Much like the franchise whose ashes they rose from, the SunRisers Hyderabad have reached the Holy Grail once. Last season was one to forget for them, however, as they finished...
The Hundred has signed a multi-year partnership deal with leading provider of kids’ smart watches, Xplora. The agreement will see Xplora serve as the tournament’s Official Children’s Smartwatch Supplier. Xplora...
Binomo joins as an Official Partner of the IPL team. Indian Premier League franchise SunRisers Hyderabad have announced a new partnership with trading platform Binomo. The agreement sees Binomo join...
Indian Premier League team Punjab Kings have announced a new partnership with McDonald's India - North and East. The partnership will see McDonald's launch a special 'Punjab Kings Meal' made...
One of India's leading smart accessories, fitness gear and home audio brands, Gizmore has announced Indian cricketer Dinesh Karthik as their brand ambassador. Karthik joins the brand as part of its 'Swasth Bharat - FIT INDIA' mission, with the brand looking to create an ecosystem for the masses. Nishant Goel, Director – Marketing, Gizmore, commented, "Dinesh Karthik is a cricketing icon and a role model for youngsters. His single-minded quest for success and achievement perfectly embodies Gizmore’s personality. Karthik has made a name for himself through his unwavering zeal, tenacity, and willingness to push himself in pursuit of finesse and perfection. He is an ideal brand ambassador for Gizmore, which is founded on the pillars of innovation, longevity and fitness with its new-age products.
Read all the latest news on Page 94.
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