J.League nets TikTok partnership
Japan’s top-flight of football, the J.League, has announced a new partnership with short-form social video platform TikTok. The content partnership is based around growing the league’s popularity among the Gen...
Football Sponsorships News Page 102
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Villarreal CF Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to LaLiga club Villarreal Club de Fútbol (Villarreal CF) and enjoy a strong branding presence across their...
FIFA nets Xero partnership
Small-business management platform Xero has been roped in as a Women’s Football Partner by FIFA. The multi-year deal will kick off from 2023 and will cover the FIFA Women’s World...
Chelsea Sponsors 2022-23
This article contains information regarding the organisations enjoying a strong branding presence across Chelsea Football Club’s (CFC) physical and digital assets as their sponsors for the 2022-23 Premier League season....
AC Milan net Konami deal
Konami joins as the Rossoneri’s Official Training Wear Partner. Serie A league leaders AC Milan have roped in game developer Konami Digital Entertainment as their first-ever Official Training Wear Partner....
<strong>UEFA scores Topps partnership</strong>
Topps joins as an official partner for the 2024 Men’s Euros. UEFA has announced trading card company Topps as the Official Licensing Partner for the 2024 European Championship which is...
AS Monaco Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to Ligue 1 club AS Monaco (Association Sportive de Monaco Football Club) and enjoy a strong branding...
AS Monaco score Capital Block partnership
Ligue 1 club AS Monaco have signed a partnership with Capital Block, which will see the French side become the first club in the French league to partner with an NFT consulting agency. The partnership will see Capital Block serve as the Official NFT Agency of the club. Capital Block will be getting prominent branding visibility on multiple club channels. AS Monaco will also collaborate with Capital Block to create and launch their very own NFTs and create engaging fan experiences. Capital Block will also advise the club on which NFT platforms it should partner with.
Parimatch ends Team Spirit partnership
International better and gaming company Parimatch has announced the termination of its partnership with Russian esports organisation Team Spirit amid Russia’s ongoing invasion of Ukraine. The partnership, which started in 2019, has been a considerable success, with Team Spirit having won DotA 2 tournament The International 2021 that saw them win the prize of more than US$18 million whilst having Parimatch serve as their Title Sponsor. Parimatch Tech also provides technology solutions to various operators in Russia, which as a result of the decision will now end. Parimatch and Team Spirit most recently had renewed their partnership in January 2022, and a recently released report noted that there had been more than 4 million bets placed on Team Spirit through Parimatch’s platform. Team Spirit, meanwhile, had relocated their headquarters to Belgrade following Russia’s invasion into Ukraine and have since then started moving all of their employees and teams to Belgrade as well.
<strong>Socios.com announce Messi partnership</strong>
Messi unveiled as a Global Brand Ambassador for the crypto-based fan engagement platform. Fan engagement platform Socios.com has announced Lionel Messi as its first-ever Global Brand Ambassador following a three-year...
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