Paolo Banchero joins Jordan brand’s NBA roster
Paolo Banchero, the No. 1 overall pick in the 2022 NBA draft, has officially signed a multi-year sneakers deal with Jordan Brand in the midst of the 2022-23 NBA pre-season. ...
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<a></a>Top Maryland players in the NBA
Maryland is a small state, but it has produced some big-time basketball talent over the years. From superstar Victor Oladipo to rising star Markelle Fultz, the Old Line State has...
LeBron James, Draymond Green and Kevin Love invest in Major League Pickleball team
NBA star LeBron James, along with fellow NBA champions Draymond Green and Kevin Love, is part of the consortium buying a team in Major League Pickleball (MLP). The new ownership...
Chicago Bulls net multi-year Motorola jersey patch deal
The Chicago Bulls have signed a multi-year jersey patch deal with Motorola, a Chicago-based technology hardware company. Beginning with the 2022–23 NBA season, Motorola's logo will appear on the front...
Brand favourites from the NBA 2022 Rookie lineup
The 2022 NBA rookies are anticipated to take the 2022-23 season by storm. The NBA 2022 Draft saw a real quality on June 23, 2022, where teams found plenty of...
WNBA renews FanDuel partnership
The Women’s National Basketball Association (WNBA) has confirmed a multi-year renewal of its partnership with gambling firm FanDuel. The renewal will see FanDuel serve as the Official Sportsbook Partner and...
Indiana Pacers and Bally Sports Indiana agree local rights extension
Bally Sports Indiana has extended its local broadcast agreement with Pacers Sports & Entertainment (PSE), the owner of the Indiana Fever of the WNBA and the Indiana Pacers of the...
NBA partners with Sorare to create NFT fantasy basketball game
With the new season just around the corner, the National Basketball Association (NBA) and blockchain sports game brand Sorare have agreed to jointly develop an official NFT-based fantasy game. In...
NY Yankees And LeBron James Buy Into AC Milan Football Club Ownership
The NBA superstar, LeBron James and his favourite MLB team, the New York Yankees are heading to acquire minority stakes in Italian football club AC Milan. James-backed California bank, Main...
Nissan teams up with NBA
Japanese car manufacturer, Nissan, has inked a new sponsorship agreement with National Basketball Association (NBA) for Golden State Warriors and Washington Wizards' pre-season games. Nissan will serve as the co-presenting partner for the NBA Japan Games 2022. The sponsorship deal will see Nissan gain in-venue and on-court advertising during the two team's pre-season games in Japan. Additionally there will also be various fan activations, unique fan experiences heading into the games, which will be held on September 30 and October 2. Nissan will also host various campaigns which will include sweepstakes and ticket giveaways.