The card payment network has signed a three-year deal. The soon-to-be-launched Prime Volleyball League (PVL) has onboarded card payment network RuPay as its title sponsor. The three-year deal will...
Event to be held between 16th and 19th of December 2021. The Mixed Martial Arts Federation, India (MMAFI) is set to host the National Federation MMA Championship in Mumbai...
Olympic medallist headlines the latest digital campaign. ICICI Prudential Life Insurance has roped in Tokyo 2020 bronze medallist Lovlina Borgohain as a brand ambassador for its latest digital campaign...
The globally renowned Staples Center, home to the NBA Games of the LA Lakers and the LA Clippers, has just struck a naming rights deal that will rename the stadium’s...
India cannot evolve into a sporting nation through watching television alone; people’s interests as both viewers and potential players need to be taken into account and respected by sports leagues...
Accor Group signs partnership deal for the next Summer Olympic and Paralympic Games. Paris 2024—sobriquet for the next summer Olympic and Paralympic Games—has announced its latest partnership with French...
With the rapid growth of cryptocurrency, it was only a matter of time before these crypto-based companies dipped their toes in the fastest and riskiest discipline of sports. When...
Sports is the closest anything has come to depict the lessons of everyday life. The massive influx of cash on sports has seen professional athletes earn millions and take their...
New platform to help IOC engage with fans in between Games. Licensed merchandise giant Fanatics has announced its latest partnership with the International Olympic Committee (IOC), which will see...
WWE over the years has produced exciting and breathtaking talents who have took the audiences by storm. Vince's brand has successfully established itself as the most watched pro-wrestling show filled...
