Aditya Chaudhuri - News Site Editor Page 89
United Football League (UFL) inks partnership with Under Armour
The United Football League (UFL), a US professional gridiron football minor league, has roped in Under Armour as its Official Uniform supplier. The sports apparel brand will also serve as...
Rohan Bopanna stars in latest ASICS campaign
ASICS has released its latest global brand campaign, titled "Move Your Mind with ASICS", which stars Indian professional tennis veteran Rohan Bopanna. The campaign highlights and celebrates the "transformative power...
Ruturaj Gaikwad partners with Amrutanjan Electro+
Indian healthcare brand Amrutanjan has roped in Indian professional cricketer Ruturaj Gaikwad as a brand ambassador for its "Electro+" electrolyte beverage. Amrutanjan Healthcare is also known for its balms and...
LA Clippers partner with HERDEZ
The LA Clippers have announced a partnership agreement with Mexican salsa brand HERDEZ, roping it in as their Official Salsa and Guacamole Partner for the next two NBA seasons. The...
McLaren F1 Team and New Era extend partnership
New Era has extended its long-standing partnership agreement with McLaren Formula One Team and will thus continue as their Official Headwear Partner. The partnership extension will put the New York-based...
Melbourne Cricket Club team up with Evolv Technology
The Melbourne Cricket Club have announced a partnership agreement with security tech company Evolv Technology. This first-of-its-kind agreement will see the Waltham, Massachusetts–based company deploy its "Evolv Express" detection screening...
Electrolit partners with Miami Open
US-based hydration beverages brand Electrolit has been announced as the Official Hydration Beverage partner of the 2024 Miami Open, which is scheduled to be held between March 17 and 31....
NWSL announces Amazon partnership
The National Women’s Soccer League (NWSL) has announced a multi-year partnership agreement with global retail giant Amazon. The partnership will see Amazon become the Exclusive Retail Sponsor of America's top-tier...
Magyar Telekom announces partnership with Dominik Szoboszlai
Hungarian telecom company Magyar Telekom has signed a long-term partnership agreement Hungarian professional footballer Dominik Szoboszlai. The Liverpool FC midfielder, also captain of the Hungary men's national football team, took...
ATP Tour and Infosys renew partnership
The Association of Tennis Professionals (ATP), the global governing body of men's professional tennis, has signed a three-year partnership renewal agreement with Indian multinational IT company Infosys. The renewed deal will see...