This article contains information regarding the organisations enjoying a strong branding presence across the Ireland men’s and/or women’s national cricket teams’ physical and digital assets as sponsors and partners of...
The World Championship of Legends (WCL) has roped in Indian travel company EaseMyTrip as its Presenting Partner ahead of its upcoming edition. Nishant Pitti, CEO and Co-founder, EaseMyTrip, commented: "We...
Indian professional cricketer Shivam Dube has announced a partnership with Biryani By Kilo. The partnership aims to "celebrate the spirit of the Indian Premier League with the flavours of the...
This article contains information regarding the organisations enjoying a strong branding presence across the Scotland men’s and/or women’s national cricket teams’ physical and digital assets as sponsors and partners of...
Yorkshire County Cricket Club (YCCC) has announced a two-year partnership agreement with online betting platform Dafabet, which thus comes on board as an Official Partner. As per the deal, Dafabet...
The Delhi Capitals (DC) have once again teamed up with Medulance, which comes on board as their men's team's Official Emergency Services Partner for the ongoing Indian Premier League (IPL)...
Indian cricket icon Yuvraj Singh has been announced as an ambassador of the upcoming ICC Men's T20 World Cup Singh, a former T20 World Cup champion, joins the likes of...
The Royal Challengers Bengaluru (RCB) have roped in Royal Challenge Packaged Drinking Water as an Official Partner of their men's team for the ongoing Indian Premier League season. Royal Challenge...
Indian electronics and lifestyle brand boAt has roped in Indian cricketer Yashasvi Jaiswal as its latest brand ambassador. The announcement was made through a video starring boAt's co-founder Aman Gupta...
Lancashire County Cricket Club have extended their long-term partnership with Hilton, which will thus be continuing on as the Official Hotel Partner of the club for a further year while...
Eight-time Olympic gold-medallist Usain Bolt has been revealed as an ambassador for the 2024 ICC Men's T20 World Cup, which is set to co-hosted by the US and West Indies...
Cricket icon Sachin Tendulkar has been announced as a brand ambassador by global interior solutions company Hafele, thus becoming the face of the brand's Indian division. As per the agreement,...
Karnataka Milk Federation dairy brand Nandini has been announced as a sponsor of the Scotland and Ireland men's national cricket teams following partnership agreements with Cricket Scotland and Cricket Ireland...
Global entertainment brand Pokémon has signed a partnership agreement with the Mumbai Indians for the ongoing Indian Premier League (IPL) season. Pokémon comes on board as an Official Partner of...
Indian professional cricketer Shikhar Dhawan has partnered with men's grooming and hygiene D2C brand Svish, coming on board as an investor and brand ambassador. With Dhawan on board, the brand...
The Mumbai Indians (MI) have announced a partnership agreement with Boldfit, an Indian fitness and sports major specialising in apparel, supplements, and fitness accessories, which thus becomes an Official Merchandise...
HEINEKEN UK has signed a five-year partnership agreement with Surrey County Cricket Club. The partnership between HEINEKEN UK and The Kia Oval, the club's home ground, will focus on "elevating...
Dutch tech giant Philips' Indian division has announced partnership agreements with the Kolkata Knight Riders (KKR) and the SunRisers Hyderabad (SRH) for the ongoing Indian Premier League (IPL) season. The...
Indian professional cricketer Shikhar Dhawan has been roped in as a brand ambassador of cricket analysis platform CREX. CREX aims to reach out to wider audiences in India by bringing...
This article contains information regarding the organisations enjoying a strong branding presence across Indian Premier League (IPL) franchise Gujarat Titans’ (GT) physical and digital assets as their official sponsors and...
Mahendra Singh Dhoni has joined EMotorad, an electric vehicle startup focusing on e-cycles, as an equity investor. The double World Cup-winning captain will also serve as a brand ambassador of...
Ambassador Cruise Line, which offer premium-value no-fly cruises to the UK market, has signed a multi-year partnership agreement with Surrey County Cricket Club. The partnership sees Ambassador Cruise Line become...
The Chennai Super Kings (CSK) have announced a partnership agreement with Boldfit, an Indian fitness and sports major specialising in apparel, supplements, and fitness accessories, for the ongoing Indian Premier...
This article contains information regarding the organisations enjoying a strong branding presence across the assets of the men’s and/or women‘s teams of the Mumbai Indians (MI) as their sponsors and...
Performance and footwear brand Skechers has roped in Indian professional cricketer Ishan Kishan as its latest brand ambassador. The deal will see Kishan star in various marketing and advertising campaigns...
This article contains information regarding the organisations enjoying a strong branding presence across Major League Cricket’s (MLC) physical and digital assets as sponsors and partners for its 2024 season. TITLE...
This article contains information regarding the organisations enjoying a strong branding presence across Indian Premier League (IPL) franchise SunRisers Hyderabad’s (SRH) physical and digital assets as their official sponsors and...
This article contains information regarding the organisations enjoying a strong branding presence across the assets of the men’s and/or women‘s teams of the Royal Challengers Bengaluru (RCB) as their sponsors...
The Delhi Capitals (DC) have roped in travel and airport hospitality company Encalm as their men's team's Hospitality Partner for the ongoing Indian Premier League (IPL) season. As per the...
Mahendra Singh Dhoni has joined Explosive Whey, an Indian whey protein and supplements brand, as an investor, mentor, and brand ambassador. Explosive Whey was founded by Kedar Jadhav, an Indian...
Read all the latest news on Page 28.
