Limca ropes in Neeraj Chopra as brand ambassador
Coca-Cola's lemonade brand Limca has roped in Neeraj Chopra as a brand ambassador. The announcement of Chopra's role with the brand comes on the back of the company announcing that...
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Latest News
India in Commonwealth Games 2022, Birmingham
With one of the most awaited sporting events of the year about to get underway, India has announced full squads for every event at the upcoming 2022 Commonwealth Games. In addition...
OCA announces dates for 19th Asian Games
The Olympic Council of Asia (OCA) has announced the new dates for the 19th Asian Games, which will now be held in Hangzhou from September 23 to October 8, 2023....
Under Armour adds Neeraj Chopra to its Underdog Athletics roster
Underdog Athletics, the exclusive India distributor and licensee for Under Armour, has announced reigning Olympic champion in javelin throw Neeraj Chopra as its newest athlete for Under Armour India. According...
Manyavar joins Indian contingent for CWG 2022
Indian clothing brand Manyavar has partnered with the Indian Olympic Association (IOA). The partnership will see Manyavar join as the Indian contingent's Official Style Partner for the upcoming Commonwealth Games...
CBC Sports announces partnership with CWG 2022
Canadian Broadcasting Corporation (CBC)'s sports division CBC Sports have acquired the exclusive broadcast rights for the upcoming Commonwealth Games 2022. The broadcast rights will see CBC sports provide 10 hours of live-action and also six daily streams of the event which will be available on their digital and mobile platform. CBC Sports' social media channels will also be providing live updates of the event. Chris Wilson, Executive Director of Sports and Olympics, CBC, commented, "Building on the momentum of Canada’s stellar performance at Tokyo 2020, we’re excited to bring audiences across the country the top moments from Team Canada at the 2022 Commonwealth Games. Canadians will have the opportunity to cheer for the country’s best athletes and teams across our platforms, and follow all of the action."
Ultimate Kho Kho Season 1 set to begin after successful draft of 143 players
The game of Kho-Kho is set to enter a new era as a total of India’s 143 best players were hand-picked by six franchises on July 14, 2022 (Thursday) for...
Ultimate Kho Kho inaugural season to get underway from August
The opening season of Ultimate Kho Kho will kick off on Sunday, August 14, 2022, in Pune, with six teams fighting it out for the title that will be decided...
Indian Govt launches online initiative for sportspersons, awards and funding
The govt has made the process of collecting rewards and dues for sportspersons online, reducing the effort athletes would need to make for the government to provide them with their...
Bupa partners with ParalympicsGB
Healthcare firm Bupa UK has announced an international partnership with the ParalympicsGB. The new agreement will see Bupa join as the Official Healthcare Partner of the Paris 2024 Paralympic Games...
