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Serena Williams launches Will Perform
Tennis great Serena Williams has launched her new lifestyle brand called "Will Perform". The brand will be aimed at athletic recovery. Williams has launched the brand along with Eric Ryan...
Tennis great Serena Williams has launched her new lifestyle brand called "Will Perform". The brand will be aimed at athletic recovery. Williams has launched the brand along with Eric Ryan...
Tennis Australia has announced a three-year extension of its partnership with Sony Pictures Networks (SPN) India. The broadcast rights partnership will be renewed for the upcoming Australian Open 2023, and...
Pay-television broadcaster Sky New Zealand has renewed its partnership with Tennis Australia. The multi-year extension gets underway from the 2023 Australian Open (AO). The deal will see Sky NZ not...
World No. 17 Marin ?ili? will headline a strong singles field at the fifth edition of the Tata Open Maharashtra along with 16 other top-100 players, when south Asia’s only...
The French Tennis Federation (FFT) has announced a new partnership with marketing firm Vista. The new three-year deal will see Vista provide the FFT with marketing and design services, including...
The All England Lawn Tennis Club (AELTC) has announced a multi-year partnership with British bank Barclays. The partnership will see Barclays join as the Official Banking Partner of the Wimbledon...
Tennis Australia has announced a five-year extension of its partnership with broadcast network 9Network. The partnership will get underway from 2025 and see Nine retain the rights and promotions of...
Spanish insurance firm Mutua Madrileña has extended its title sponsorship with the Madrid Open for five more years. The new deal will see Mutua Madrileña continue to serve as the...
The National Football League (NFL) has roped in tech giant Apple as a new sponsor for the Super Bowl Halftime Show. The announcement comes after previous lead sponsor Pepsi stated...
It started with the name. Roger Federer. As a seven-year-old, I found it rather amusing the way it was pronounced, and the confusion it created with two other players with...