
Brendon Holt: Sponsors
Brendon Holt is the son of two-time US Open champion Tracy Austin. As a junior, he finished runner-up alongside Roy Smith at the 2015 US Open boys’ doubles tournament, where...
Brendon Holt is the son of two-time US Open champion Tracy Austin. As a junior, he finished runner-up alongside Roy Smith at the 2015 US Open boys’ doubles tournament, where...
Born on 9 June 1996, France’s Benjamin Bonzi made quite the impression as a teenager when he won the 2014 French Open boys’ doubles title with compatriot and partner Quentin...
American professional tennis player Sebastian Korda made his ATP debut at the New York Open in 2018. Son of former Australian Open champion Petr Korda, Sebastian has been involved with...
Italian e-scooter and e-bike Nilox has been roped in by ATP as an Official Partner of the ATP Tour from the 2023 season. The partnership will see ATP provide a...
Ever since being introduced to the sport at the age of five, there’s been no looking back for Márton Fucsovics. The Hungarian won his first trophy at the 2003 National...
Russian tennis player Daniil Medvedev has announced a new partnership with French apparel company Lacoste to launch his own logo. The Russian will be teaming up with Lacoste to also launch his own co-branded collection. Medvedev debuted the logo at the Australian Open 2023, during his opening match against Marcos Giron, which he won in straight-sets. Starting from the Australian Open, Medvedev's kit will have his new logo, including on his shoes and racquet. The logo is inspired by 'the codes of gaming' and Lacoste states that it characterises with Medvedev's character on and off the court. The logo is in the shape of a gaming controller, with the four parts including a D on the left and M on the right, which is a nod to the Russian's initials. Right below are two lines, which symbolises the two 'i's in Medvedev's first name. The top has a circular icon, which represents a tennis ball. Below the controller-shaped design, Medvedev's name is written as 'Danii M'.
Michael Mackenzie Lowe McDonald is an American professional tennis player. The American, who is an NCAA Division I Tennis Championship winner, made his professional debut in 2013. McDonald broke into...
Son of former Chief Executive of the Lawn Tennis Association, Roger Draper, young Jack had tennis running in his blood. Hailing from Sutton, Jack made the world take note of...
The International Tennis Federation (ITF) has ended its partnership with investment group Kosmos. The ITF and Kosmos, which is founded by former Spanish footballer Gerard Piqué, had signed a 25-year...
Sports data and analytics company Stats Perform has signed a multi-year partnership with Tennis Australia. The partnership agreement will see Stats Perform serve as the Exclusive Distributor of live video...
The Australian Open (AO) has announced a three-year extension of its partnership with property and casualty insurance firm Chubb. The partnership will see Chubb remain as the Official Insurance Partner...
The Australian Open (AO) has renewed its partnership with pharmacy retailer Chemist Warehouse. The new partnership will see Chemist Warehouse continue on as an AO partner of till 2025. The...
Kia Corporation has announced a partnership extension with the Australian Open, which will see the former remain as the Major Partner of the tournament till 2028. The extension of the...
The United Cup will see its inaugural edition kick off ahead of the commencement of the Australian Open. The 18 team, mixed team competition kicked off on the 29th of...
Viacom18 Sports will be the Official Broadcast Partner of the fifth edition of Tata Open Maharashtra, India’s premier tennis tournament. Fans can catch all the action from the main draw...
The action at the Tata Open Maharashtra will unfold amid fans’ cheers, as the spectators will be back in the stands during the fifth edition of south Asia’s only ATP...
The All England Lawn Tennis Club (AELTC) has renewed its media rights and commercial representation partnership on a long-term deal with IMG. The partnership covers The Championships, Wimbledon. The partnership...
Indian global automobile manufacturer Tata Motors has bolstered its long-standing commitment to tennis in India by extending the landmark association with Tata Open Maharashtra as the title sponsor for the...
Tennis great Serena Williams has launched her new lifestyle brand called "Will Perform". The brand will be aimed at athletic recovery. Williams has launched the brand along with Eric Ryan...
Tennis Australia has announced a three-year extension of its partnership with Sony Pictures Networks (SPN) India. The broadcast rights partnership will be renewed for the upcoming Australian Open 2023, and...
Pay-television broadcaster Sky New Zealand has renewed its partnership with Tennis Australia. The multi-year extension gets underway from the 2023 Australian Open (AO). The deal will see Sky NZ not...
World No. 17 Marin ?ili? will headline a strong singles field at the fifth edition of the Tata Open Maharashtra along with 16 other top-100 players, when south Asia’s only...
The French Tennis Federation (FFT) has announced a new partnership with marketing firm Vista. The new three-year deal will see Vista provide the FFT with marketing and design services, including...
The All England Lawn Tennis Club (AELTC) has announced a multi-year partnership with British bank Barclays. The partnership will see Barclays join as the Official Banking Partner of the Wimbledon...
Tennis Australia has announced a five-year extension of its partnership with broadcast network 9Network. The partnership will get underway from 2025 and see Nine retain the rights and promotions of...
Spanish insurance firm Mutua Madrileña has extended its title sponsorship with the Madrid Open for five more years. The new deal will see Mutua Madrileña continue to serve as the...
The National Football League (NFL) has roped in tech giant Apple as a new sponsor for the Super Bowl Halftime Show. The announcement comes after previous lead sponsor Pepsi stated...
It started with the name. Roger Federer. As a seven-year-old, I found it rather amusing the way it was pronounced, and the confusion it created with two other players with...
Frances Tiafoe Jr. is an American professional tennis player born on January 20, 1998, in Maryland, USA. Frances "BIG" TiaFOE, a.k.a, "Big Foe", is ranked No. 26 in the world...
Kristina "Kiki" Mladenovic became a tennis professional in 2009. She was born in France, though her roots can be traced back to Serbia. The all-court tennis player was ranked World...