Sumit Nagal teams up with Asics
Japanese sports performance brand Asics has added Indian professional tennis player Sumit Nagal to its star-studded roster of athletes. The announcement was made at the Asics Store in Lucknow, where...
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Bryan Brothers team up with RIA Eyewear
The Bryan brothers, Mike and Bob, have been announced as brand ambassadors of New York-based performance eyewear firm RIA Eyewear. The brothers join Gigi Fernández on RIA's team of ambassadors...
Daniil Medvedev partners with Rainbow Six Siege
Ubisoft has revealed that Daniil Medvedev is joining its Tom Clancy's Rainbow Six Siege roster as a Game Ambassador. As per the agreement, Medvedev will work with the development team...
US Open Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the 2023 edition of the US Open — one of the...
Carlos Alcaraz and Babolat extend partnership
Spanish tennis star Carlos Alcaraz has extended his partnership with tennis equipment brand Babolat for a further seven years, following a renewal agreement. The deal will see Babolat continue to...
US Open extends American Express partnership
The US Open has announced a multi-year renewal of its partnership with global integrated payments firm American Express, which will thus continue to be a partner of the event and...
beIN and US Open renew partnership
The US Open has extended its partnership with Middle East and North Africa-based sports broadcaster BeIN Sports, which will continue to hold the exclusive media rights for the prestigious tennis...
Infosys ropes in Iga ?wi?tek as Global Brand Ambassador
Tennis star Iga ?wi?tek has joined the Indian global digital services company Infosys as a Global Brand Ambassador. The multi-year deal was signed on August 25. Infosys has already shown...
Rafael Nadal teams up with Infosys
Tennis legend Rafael Nadal has been announced as an ambassador for Infosys and its digital innovation, following a three-year partnership agreement between the Spaniard and the Indian digital services and...
US Open extends Mount Sinai Health System partnership
The US Open has extended its partnership with hospital network Mount Sinai Health System till 2026. The partnership extension will see Mount Sinai continue on as the Official Hospital and...
US Open renews Tiffany & Co. deal
The US Open has announced a multi-year extension of its partnership with jewellery brand Tiffany & Co., which will continue on as the Official Trophy Partner of the event. The...
Betway partners with Andy Roddick
Former US professional tennis player Andy Roddick has been announced as a Global Tennis Ambassador by online betting platform Betway. The role will see Roddick bring "exclusive insight into the...
National Bank Open announces partnership Betway
ATP Masters 1000's National Bank Open has roped in online betting and gaming brand Betway as its Official Betting Partner following a multi-year agreement. The partnership will see Betway gain...
Types of tennis courts and their differences
By going to the site mostbet-in.app, as well as logging in, users can fully enjoy a huge range of gambling entertainment. But besides this, the company offers the opportunity to...
WTA extends FanDuel partnership
Sports tech company FanDuel has extended its partnership with the Women's Tennis Association (WTA). The multi-year partnership extension will see FanDuel continue on as the Hologic WTA Tour's Authorised Gaming...
Wimbledon and TikTok extend partnership
Wimbledon and short-form video platform TikTok have announced a partnership extension. The partnership, now in its second year, will have TikTok continue to feature content and behind-the-scenes footage from the event....
Carlos Alcaraz joins the Louis Vuitton family
Spanish tennis star Carlos Alcaraz has been revealed as French fashion brand Louis Vuitton's latest House Ambassador. The youngest player to be ranked number 1 in history of the game...
Wimbledon 2023 Sponsors and Partners
Here are the official sponsors for this year’s Wimbledon Championships. Let’s take a look at the partnerships that grant these companies branding rights across the tournament’s physical and digital assets....
Shinai Sports renews partnership with Wimbledon
Shinai Sports retains exclusive rights for the prestigious tournament. Shinai Sports has renewed their partnership with Wimbledon, keeping the exclusive digital rights for The Championship in 2023-24 in China. The...
Wimbledon welcomes Stella Artois as official beer partner
Anheuser-Busch InBev, the world’s leading brewer, and The All England Lawn Tennis Club (AELTC) have announced a renewed multi-year sponsorship agreement with Stella Artois as the Official Beer Partner of...
BNP Paribas partners with the Stockholm Open
BNP Paribas joins as Title Sponsor. Multi-national bank BNP Paribas has announced a partnership with the Stockholm Open, joining as the title sponsor of the tennis tournament. The multi-year partnership...
Iga ?wi?tek becomes Porsche brand ambassador
Four-time Grand Slam winner Iga ?wi?tek has announced her partnership with German automaker Porsche following her triumph at the 2023 Porsche Tennis Grand Prix in Stuttgart, Germany. Every year on...
ATP nets Lexus partnership
Toyota's luxury car brand Lexus has been announced as the Official Automotive Partner and the Platinum Partner of the ATP Tour following a multi-year partnership agreement between the two parties. ...
IBM brings generative AI commentary and analysis to Wimbledon
New digital fan experience elements will be introduced at this year's Wimbledon Championships according to an announcement from American tech corporation IBM and the All England Lawn Tennis Club. For...
Beatriz Haddad-Maia Brand Endorsements
Beatriz Haddad-Maia, who was born in Sao Paulo, Brazil, on 30 May 1996, comes from a long history of tennis professionals, including her mother Lais Skaff Haddad and grandmother Arlette...
Infosys teams up with ATP to launch new product
Indian multinational IT giant Infosys has announced that, as part of an agreement with the governing body of men's professional tennis, the ATP, it will be launching "new digital Carbon...
Veronika Kudermetova Brand Endorsements
Veronika Kudermetova hails from Kazan, Russia and was born on June 26, 1995. She began playing tennis when she was six years old and became a professional in 2013. On...
Tomás Martín Etcheverry: Sponsors | Brand endorsements
Tomás Martín Etcheverry was born on April 10, 1998, in La Plata, Argentina. Etcheverry grew up in a sports-loving family and started playing tennis at the age of six. He...
LTA teams up with Lexus
Toyota's luxury car brand Lexus has announced a partnership with the governing body for tennis in the UK — the Lawn Tennis Association (LTA). The multi-year partnership sees Lexus join...
Gravity Media strikes association with ATP Media to offer ATP Events coverage
In order to deliver international coverage of more than 60 ATP Tour tennis competitions, UK-based media services provider Gravity Media has established a partnership with ATP Media — the media...