Aditya Chaudhuri - News Site Editor Page 256
Aston Villa partner with gambling firm BK8
English professional football club Aston Villa have announced a new multi-year partnership with online betting firm BK8, which will join the club as their new Principal Partner and front-of-shirt sponsor...
Mastercard announces VCT partnership
Mastercard has expanded its partnership with Riot Games, thereby officially venturing into the VALORANT Champions Tour (VCT). As per the agreement, Mastercard will be supporting global events on the VCT....
Andriy Shevchenko partners with Gatorade
Former Ukrainian footballer Andriy Shevchenko stars in Gatorade's latest Team Talk campaign video. Shevchenko joins the Gatorade team as a "Confidence Coach". With recent data suggesting that teenagers suffer from...
Infosys teams up with ATP to launch new product
Indian multinational IT giant Infosys has announced that, as part of an agreement with the governing body of men's professional tennis, the ATP, it will be launching "new digital Carbon...
Virat Kohli announced as Batwrap brand ambassador
Australian sports equipment brand Batwrap has roped in Indian professional cricketer Virat Kohli as a brand ambassador. With the goal of helping get the best out of your old bats...
Marcos Gaming joins Skyesports Masters
Homegrown esports brand Marcos Gaming has been confirmed as a franchise in India’s biggest gaming tournament, the Skyesports Masters. The organisation will soon be unveiling its Counter-Strike: Global Offensive (CS:GO) team,...
LaLiga signs new deal with Fanatics
Sports merchandise retailer Fanatics has inked a new deal with LaLiga, signing a manufacturing and distribution agreement that will see the launch of a new official online LaLiga store later...
vivo partners with 19th Asian Games Hangzhou 2022
Leading global technology brand vivo has been announced as the Official Exclusive Supplier of Mobile Phones for the upcoming 19th Asian Games Hangzhou 2022, which is scheduled to be held...
Ultimate Table Tennis (UTT) teams up with Aatral
Ultimate Table Tennis (UTT) has announced a new partnership with Aatral, a leading metaverse solutions company in India, as it aims to revolutionise fan engagement by creating an immersive and...
BBC Sport extends ECB deal
The England and Wales Cricket Board (ECB) has extended its partnership with BBC Sport for a further four years, renewing the audio rights deal that is now set to run...