Aditya Chaudhuri - News Site Editor Page 230
Mercedes suspend FTX partnership
German Formula One team Mercedes have suspended their partnership with cryptocurrency exchange FTX. The announcement comes after FTX having been put under investigation by the US Securities and Exchange Commission...
Aston Martin teams up with XP
Brazilian investment management firm XP has been roped in by British Formula One team Aston Martin as their Official Global Financial Services Partner. The multi-year partnership will see XP gain...
Navi partners with MS Dhoni
Financial services firm Navi has roped in former India men's national cricket team captain Mahendra Singh Dhoni as a brand ambassador. The partnership will see Dhoni headline various campaigns of...
Sir Vivian Richards joins Lanka Premier League 2022
Former West Indian cricketing great Sir Vivian Richards has been roped in as a brand ambassador of the upcoming season of the Lanka Premier League (LPL). Richard's appointment as brand...
Cricket South Africa inks partnership with Viacom18
Indian sports network Viacom18 Sports has announced a new partnership with Cricket South Africa (CSA). The seven-year partnership will see Viacom18 Sports gain exclusive digital and television rights for all...
Global esports joins hands with Collective Artists Network
Talent management and representation agency Collective Artists Network has teamed up with Indian esports organisation Global eSports. The partnership will see Collective Artists Network represent the team on the sponsorship...
G2 partners with Next Level Racing
European esports organisation G2 Esports has inked a new partnership agreement with sim racing peripherals provider Next Level Racing. The partnership will see G2 Esports' sim racing division be supplied...
Haas announce OpenSea partnership
American Formula One team Haas have announced peer-to-peer NFT marketplace OpenSea as their Official NFT Marketplace Partner. The partnership will see OpenSea and Haas work on branded NFT collections, develop...
Heineken expands Formula One partnership
Heineken has been announced as the Title Race Partner of the inaugural Las Vegas Grand Prix following an agreement with Formula One. The race will now be called the FORMULA...
MS Dhoni joins Fire-Boltt family
Indian wearable and audio brand Fire-Boltt has roped in former India men's cricket team captain Mahendra Singh Dhoni as its latest brand ambassador. As the face of the brand, Dhoni...