Aditya Chaudhuri - News Site Editor Page 79
ATP Tour partners with Yokohama Tire
Japanese tyre manufacturer Yokohama Tire has signed a multi-year global partnership agreement with the ATP, thus becoming the Official Tire Partner of the ATP Tour. Yokohama Tire will become a...
MS Dhoni joins Explosive Whey
Mahendra Singh Dhoni has joined Explosive Whey, an Indian whey protein and supplements brand, as an investor, mentor, and brand ambassador. Explosive Whey was founded by Kedar Jadhav, an Indian...
Chennaiyin FC join forces with HCLFoundation
Chennaiyin FC have announced a collaboration with HCLFoundation, which drives the corporate social responsibility (CSR) agenda of global tech company HCLTech in India, roping it in as their Social Cause...
Fernando Alonso signs new deal with Aston Martin
Two-time Formula One World Champion Fernando Alonso has signed a multi-year deal with Aston Martin, further extending his stay with the British team. Since joining Aston Martin at the start...
Rajasthan Royals team up with HMD
The Rajasthan Royals (RR) have signed a partnership agreement with HMD, which thus becomes the Official Smartphone Partner of the Indian Premier League (IPL) franchise for the tournament's 2024 edition....
LaLiga partners with Exness
Global broker Exness has announced a partnership agreement with LaLiga, coming on board as the Official Regional Partner of the Spanish league in Latin America. The multi-year deal will see...
Boston Red Sox team up with Aura
The Boston Red Sox of Major League Baseball (MLB) have announced a multi-year partnership agreement with Aura, an all-in-one safety solution provider for individuals and families. As per the deal,...
UFC partners with Hostage Tape
The Ultimate Fighting Championship has roped in sleeping aid company Hostage Tape as its Official Sleep Aid Partner following a marketing partnership agreement. The deal will see Hostage Tape "activate...
McLaren Formula 1 Team extend BAT partnership
McLaren Formula 1 Team have announced a multi-year partnership agreement with British American Tobacco (BAT), which will thus continue on as the Woking-based British team's Official Principal Partner. As per...
PGA of America extends Michelob ULTRA deal
The PGA of America and Anheuser-Busch have announced a multi-year partnership extension agreement, which will see Michelob ULTRA continue on as the Official Beer Sponsor of the PGA Championship through...