Welsh football club Wrexham AFC have announced a new multi-year partnership with match-worn and signed memorabilia platform, MatchWornShirt. The deal will see Wrexham fans and collectors have the chance to...
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BBC secures rights to LaLiga highlights in UK
The British Broadcasting Corporation has secured rights to broadcast LaLiga action in the UK via BBC Sport.
Wolverhampton Wanderers teams up with Trade W
Premier League club Wolverhampton Wanderers have announced a new partnership with global trading platform, Trade W, which will see the latter join the club as their Official Global Trading Partner...
Arsenal and Paramount+ sign new partnership
Premier League giants Arsenal have announced a new partnership with American subscription video streaming service, Paramount+. The deal will see Paramount+ join as an Official Partner of the North London...
Top 5 centre-back pairs set to dominate European football in 2026
Here, we present five centre-back pairings that we believe will dominate European football in 2026. Written by Neha Johri.
Latest News
Tottenham Hotspur FC renew Coca-Cola partnership
Tottenham Hotspur Football Club have renewed their partnership with American non-alcoholic beverage giant Coca-Cola.
Premier League 2025/26: Gameweek 14 Preview and Predictions
Here, we present our preview and predictions for all matches of Gameweek 14 of the 2025/26 Premier League season.
FIFA expands Globant partnership
FIFA have announced a partnership expansion with technology firm Globant. Globant will become a Tournament Supporter in North America and Europe for the FIFA World Cup 2026 and the FIFA...
Asian Football Confederation (AFC) renews Barbican partnership
The Asian Football Confederation (AFC) has announced a renewal of its partnership with Barbican, a non-alcoholic malt beverage brand.
Arsenal FC team up with Zilch
Arsenal FC have announced a global partnership with Zilch, which has thus become the North London outfit's "Official Way To Pay".
Amazon Prime Video secures UEFA Champions League broadcast rights in UK till 2031
Amazon Prime Video has secured the broadcasting rights for the UEFA Champions League in the UK until the end of the 2030/31 season.
AFC partners with CommBank for AFC Women's Asian Cup 2026
The Asian Football Confederation (AFC) have announced a new regional partnership with Commonwealth Bank of Australia (CommBank), who will join as the Official Regional Partner of the AFC Women's Asian...
Premier League 2025/26: Gameweek 13 Preview and Predictions
Here, we present our preview and predictions for all matches of Gameweek 13 of the 2025/26 Premier League season.
West Ham United FC partner with AWS and Crayon
West Ham United FC have announced a partnership with cloud computing giant Amazon Web Services and competitive intelligence platform Crayon.
Tottenham Hotspur FC partner with Elithair
Tottenham Hotspur FC have announced a partnership with Elithair, bringing it on board as their Official Hair Treatment Partner.
Newcastle United FC renew Fenwick partnership
Newcastle United FC have renewed their partnership with Fenwick, which will thus remain their Official Luxury Retail Store Partner.
Liverpool FC announce partnership with PayPal
Liverpool FC have announced a multi-year partnership with PayPal, bringing it on board as their official digital payments partner.
Arsenal FC to end long-term Visit Rwanda partnership
Arsenal FC have announced that their partnership with the Rwanda Development Board will conclude at the end of the 2025/26 season.
Asian Football Confederation (AFC) Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across the assets of the Asian Football Confederation (AFC), the official football-governing body of Asia, as its official...
AC Milan partner with BUD
AC Milan have announced a partnership with AB InBev, making its beer brand BUD their Official Beer Partner and a Regional Partner.
A Winter of Uncertainty: How the ISL Suspension is Dismantling Indian Football, Brick-By-Brick
The silence is deafening. Where the roar of the crowd should be, where floodlights should cut through the wintry nights, there is only an anxious void. The Indian Super League...
UEFA Champions League 2025/26: Matchday 5 Preview and Predictions
Here, we present our preview and predictions for all matches of Matchday 5 of the 2025/26 UEFA Champions League.
Asian Football Confederation (AFC) joins forces with Anytime Fitness
The Asian Football Confederation has announced Anytime Fitness as an Official Regional Partner of the 2026 AFC Women’s Asian Cup.
Premier League 2025/26: Teams who need to sign players in January
Here, we look at some of the Premier League teams that should be looking for signings in the January transfer window.
Asian Football Confederation (AFC) announces media rights partnership with Migu
The Asian Football Confederation (AFC) has announced a multi-year partnership with Migu, a China Mobile-owned digital content company.
FIFA partners with DoorDash for 2026 and 2027 World Cups
World football–governing body FIFA has teamed up with DoorDash for the 2026 World Cup and the 2027 Women's World Cup.
Premier League 2025/26: Gameweek 12 Preview and Predictions
Here, we present our preview and predictions for all matches of Gameweek 12 of the 2025/26 Premier League season.
Manchester United FC 2025/26 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Manchester United Football Club (MUFC)...
Top 3 most valuable sponsorship deals in international football history
Here, we look at the three biggest sponsorship deals in the history of international football. Written by Neha Johri.
UEFA extends Coca-Cola partnership till Euro 2028
UEFA, the official European football–governing body, has renewed its long-standing partnership with Coca-Cola.