Sky Media inks record Premier League agreement
Sky Media has announced its largest-ever Premier League sponsorship agreement, bringing it four new brand partners.
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Premier League 2025/26: Gameweek 2 Preview and Predictions
Here, we present our preview and predictions for all matches of Gameweek 2 of the 2025/26 Premier League season.
Nottingham Forest FC partner with eToro
Nottingham Forest Football Club have announced a partnership with global trading and investing platform eToro.
Ibrahima Konaté joins Under Armour as brand ambassador
France and Liverpool centre-back Ibrahima Konaté has been unveiled as a brand ambassador for Under Armour.
Arsenal FC announce Bitpanda partnership
Arsenal Football Club have announced a multi-year partnership with cryptocurrency trading platform Bitpanda.
Aston Villa FC partner with Coca-Cola
Aston Villa Football Club have announced a partnership with The Coca-Cola Company, bringing it on board as an Official Partner.
Manchester United FC announce partnership with Sokin
Manchester United FC have roped in fintech company Sokin as their Official Global Business Payment Solutions Partner.
Leeds United FC and Heineken UK renew partnership
Leeds United Football Club have announced a multi-year renewal of their partnership with Heineken UK, which will thus remain their Official Beer and Cider Partner. The renewal will see the...
Manchester United FC ink deal with Parimatch
Manchester United Football Club have signed a multi-year partnership agreement with sports betting and gaming company Parimatch.
FC Bayern Munich renew Rwanda partnership
FC Bayern Munich have announced a multi-year extension of their partnership with the Rwanda Development Board (RDB).
Rahul KP unveiled as Dr. Oetker brand ambassador
German food products brand Dr. Oetker has roped in Indian professional footballer Rahul KP as a brand ambassador.
Wolverhampton Wanderers FC extend Drayton Manor Resort partnership
Wolverhampton Wanderers Football Club, commonly known as Wolves, have announced an extension of their partnership with Drayton Manor Resort. Drayton Manor will thus continue to provide Wolves season ticket holders...
Premier League 2025/26: Gameweek 1 Preview and Predictions
Here, we present our preview and predictions for all matches of Gameweek 1 of the 2025/26 Premier League season.
Brentford FC and Asahi UK extend partnership
Brentford Football Club have announced an extension of their partnership with Asahi UK, which owns the Fuller’s beer and brewing business. The partnership, now set to run until 2030, will...
Aston Villa FC and Red Bull team up
Aston Villa FC have signed a partnership agreement with Austrian energy drink giant Red Bull ahead of the 2025/26 season.
Luis Díaz partners with Weltrade
Trading platform Weltrade has roped in Colombian professional footballer Luis Díaz as its latest brand ambassador.
FC Barcelona Sponsors 2025/26
Here are the organisations acting as the official sponsors and partners of FC Barcelona for the 2025/26 season.
Cristiano Ronaldo: Brand Endorsements | Investments | Charity work
Here, we present information regarding the brand endorsements, investments, and charity work of star Portuguese footballer Cristiano Ronaldo.
Chelsea FC partner with Champions Travel and Travel Connection
Chelsea Football Club have announced Champions Travel and Travel Connection as their first exclusive Official Hospitality Travel Partner.
Arsenal FC extend KONAMI partnership
Arsenal Football Club have signed a partnership extension agreement with Japanese multinational entertainment company KONAMI. The extension will see KONAMI remain the Official Football Video Gaming Partner of the North...
Aston Villa FC join forces with Guinness
Aston Villa Football Club have announced a multi-year deal with Irish beverage brand Guinness. Guinness thus becomes an Official Global Partner of the Villa men's and women's teams. The partnership...
Bayern Munich teams up with Emirates
German football club FC Bayern Munich and the Emirates airline have inked a new long-term partnership agreement, which will see Emirates join as a Partner until the end of the...
West Ham United FC join hands with Modibodi
West Ham United Football Club have announced a partnership with leak-proof apparel brand Modibodi.Modibodi thus becomes the Official Back of Shorts and Period-Proof Underwear Partner of the West Ham women's...
Serie A teams up with Volkswagen
Serie A has announced a multi-year partnership with German automobile manufacturer Volkswagen. Volkswagen thus becomes the first-ever Official Automotive Partner and a Technology Partner of the Italian top flight, gaining...
Nottingham Forest partners with Bally's Corporation
English football club Nottingham Forest has announced a new partnership agreement with entertainment company, Bally's Corporation, who will join the club as their new Front of Shirt Partner. The deal...
Asian Football Confederation (AFC) extends BG Sports deal in Thailand
The Asian Football Confederation (AFC), the continent's football-governing body, has announced an extension of its partnership with broadcaster BG Sports in Thailand. The multi-year extension will see BG Sports broadcast...
LaLiga, Liga F announce partnership with Volkswagen
German automobile manufacturer Volkswagen has announced a multi-year partnership with LaLiga EA Sports, LaLiga HYPERMOTION, and Liga F Moeve.
Brentford FC extend partnership with PensionBee
Brentford Football Club have announced an extension of their partnership with PensionBee, which will remain the club's Official Pensions Partner and also become the matchday shirt sleeve sponsor for their...
West Ham United FC onboard Lilley Plummer as Official Insurance Partner
West Ham United FC have announced a multi-year partnership with London-based insurance broker Lilley Plummer.
West Ham United FC renew eToro partnership
West Ham United Football Club have announced a multi-year renewal of their partnership with online trading platform eToro, which will thus remain their Official Online Trading Partner. The new deal...
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