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Loco retains NBA 2K League broadcasting rights Indian esports and gaming streaming platform Loco has retained the broadcast rights for the NBA 2K League in India. Both parties had first joined forces back in 2020, and the current announcement is an extension of that agreement. Loco will be broadcasting all the matches of the fifth NBA 2K League season starting from April 21, 2022. Brendan Donohue, President of the NBA 2K League, commented: “As a league with teams, fans and players from around the globe, for the second full year, we’re excited to continue our partnership with Loco and provide the passionate fans in India the opportunity to watch the best 2K players in the world battle it out in 5v5 and, for the first time in 2022, 3v3 competitions.” Anirudh Padwin and Ashwin Suresh, Founders of Loco, commented: “The NBA 2KL has received incredible viewership on Loco over the past 2 years and we are happy to be extending the association for future seasons. “We expect to see the Indian 2KL community grow multifold, further fueled by Loco’s own growth. Our focus will be to work with the NBA 2K League team to offer Indian fans the highest quality of entertainment and increase brand affinity for this category of esports.” As one of India’s leading streaming platforms, Loco has partnerships with the likes of Fnatic and Velocity Gaming. The fifth season of the NBA 2K League will feature a prize pool of US$2.5 million.

Loco retains NBA 2K League broadcasting rights

Indian esports and gaming streaming platform Loco has retained the broadcast rights for the NBA 2K League in India. Both parties had first joined forces back in 2020, and the...

Sacramento Kings Sponsors 2021-2022

Sacramento Kings Sponsors 2021-2022

The Sacramento Kings, based in Sacramento, California, compete in the NBA as a member of the Western Conference Pacific. The Kings became a member of the NBA in 1945.  According...

Phoenix Suns Sponsors 2021-2022

Phoenix Suns Sponsors 2021-2022

The Phoenix Suns—based in Phoenix, Arizona—are an NBA franchise playing in the Western Conference. They won their first Western Conference title in 2021 — first time in 27 years. With...

Memphis Grizzlies Sponsors 2021-2022

NBA Sponsors 2021-22 List: Memphis Grizzlies

The Memphis Grizzlies currently have the best record in the NBA during the 2021-22 season. Based in Memphis, Tennessee, the Grizzlies compete in the Western Conference.In 2021, the franchise had...

Giannis Antetokounmpo nets WhatsApp deal

The 2021 NBA MVP has been announced as the first-ever WhatsApp brand ambassador Global messaging platform WhatsApp has announced Milwaukee Bucks superstar Giannis Antetokounmpo as its first-ever brand ambassador and...

Utah Jazz Sponsors 2021-2022

Utah Jazz Sponsors 2021-2022

The Utah Jazz are an NBA team based in Salt Lake City, Utah. Founded in 1974, they are a part of the Western Conference and have been playing in the...

NBA Sponsors List: Portland Trail Blazers

Portland Trail Blazers Sponsors 2021-2022

The Portland Trail Blazers are an American professional basketball team based in Portland, Oregon and a part of the Western Conference in the NBA. They are the 13th most valued...

NBA Sponsors List: Minnesota Timberwolves

Minnesota Timberwolves Sponsors 2021-2022

The Minnesota Timberwolves are an American professional basketball team based in Minneapolis. The Timberwolves compete in the NBA in the Western Conference. Founded in 1989, they are owned by Glen...

Indiana Pacers Sponsors 2021-2022

The Indiana Pacers, an American professional basketball team based in Indianapolis, Indiana, compete in the NBA as a member club of the Central Division of the Eastern Conference. The Pacers...

Toronto Raptors Sponsors 2021-2022

Following are the companies and organisations that serve as sponsors and brand partners to NBA team, Toronto Raptors , and enjoy a strong branding presence across their physical and digital...

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