Aditya Chaudhuri - News Site Editor Page 319
Formula One partners with Mighty Jaxx
Multi-year deal will see Mighty Jaxx release Formula One vinyl figures. Formula One has announced a multi-year partnership with phygital collectibles company Mighty Jaxx. The partnership will see Mighty...
Fnatic signs deal with Crypto.com
Crypto enters the esports world. UK-based esports organisation Fnatic has announced a new deal with cryptocurrency platform Crypto.com. The five-year agreement is reportedly worth US$15 million. As part of...
INTERVIEW WITH MR. LOKESH SUJI
It isn't cricket or football that is the sport on the rise in India, there is a new kind of sport - esports. Just like any other sport, esports also...
Hamilton takes 100th career victory at Sochi
Norris errs late to hand Hamilton the win. Lewis Hamilton took his 100th career victory following a dramatic Russian Grand Prix that saw long time race leader Lando Norris make...
Norris takes maiden pole in Russia
Hamilton suffers a late pit lane crash to leave the champion starting P4. Following their incredible win at Monza, McLaren carried on their strong run as Lando Norris clinched his...
Crypto Deals in Formula One
Cryptocurrency-based companies have become one of the biggest sponsors and partners in world sports today. With multiple sports clubs and teams partnering with cryptocurrency platforms, the sports industry is embracing...
Liverpool team up with SC Johnson
SC Johnson to become Liverpool's cleaning and disinfectant partner. Premier League side Liverpool FC have inked a multi-year deal with US household cleaning company SC Johnson. The partnership, termed,...
UEFA ties up with Rent-A-Car
Car rental company signs three-year deal with UEFA. Rent-A-Car has renewed its sponsorship deal with UEFA to continue sponsoring the Europa League (UEL) while also signing on as a...
Austin FC inks deal with PointsBet
PointsBet joins as founding partner. Major League Soccer team Austin FC have recently announced that they have signed an agreement with online gaming operator, PointsBet, which will see the...
Real Madrid extend partnership with Sanitas
Los Blancos sign a three-year extension. Spanish giants Real Madrid renewed their partnership with health and wellness service provider Sanitas on Tuesday. The three-year extension will see Sanitas continue...