Garena, a Singapore-based global online games developer and publisher, has announced Indian professional cricketer Mahendra Singh Dhoni as its latest brand ambassador. The free-to-play battle royale game developed by Garena,...
Dryfruits, nuts and seeds brand Farmley has released the latest part of its "Healthy ko Rakhe Healthy" ad campaign featuring Indian former professional cricketer Rahul Dravid in the iconic "Angry...
The Board of Control for Cricket in India (BCCI) has revealed that Viacom18 has gained the media rights for all of its home international fixtures for a period of five...
South Asian content provider YuppTV has secured the broadcast rights from Disney Star for the 2023 Asia Cup. The deal will see YuppTV broadcast the event in more than 70...
The Asian Cricket Council (ACC) has roped in fantasy platform Super11 as the Title Sponsor of the 2023 Asia Cup. Super11 will, therefore, serve as the Title Sponsor of the...
The Board of Control for Cricket in India (BCCI) has announced a new partnership with IDFC First Bank, which joins as the Title Sponsor of the India men's and women's...
The Board of Control for Cricket in India (BCCI) has announced a new partnership with BookMyShow, which is joining as the Official Ticketing Platform for the upcoming ICC Men's Cricket...
Curefoods' biriyani brand Sharief Bhai has roped in Indian professional cricketer T. Natarajan as their latest brand ambassador. The partnership was announced through Natarajan's presence at the inauguration of Sharief...
Indian broadcasting conglomerate Disney Star has roped in nine broadcast and online streaming sponsors for the upcoming Asia Cup 2023, which is being co-hosted by Sri Lanka and Pakistan. The...
The International Cricket Council (ICC) has signed a global partnership agreement with Mastercard ahead of the ICC Men’s Cricket World Cup, which is scheduled to begin on October 5 later...
Read all the latest news on Page 57.
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