Aditya Chaudhuri - News Site Editor Page 281
Yuvraj Singh and Harbhajan Singh headline Cadbury's #CheerForAllSports ad
Former Indian cricketers Yuvraj Singh and Harbhajan Singh headline Cadbury's #CheerForAllSports campaign, which is aimed at encouraging the Indian public to go out and lend their support to all sports,...
Chennai Super Kings (CSK) net Sunfeast Supermilk deal
ITC Foods brand Sunfeast Supermilk has been announced as the Official Strong Biscuit Partner of four-time Indian Premier League (IPL) champions Chennai Super Kings (CSK). The Super Kings and Sunfeast...
SunRisers Hyderabad (SRH) team up with Bachpan Play School
Bachpan Play School has been announced the Official School Education Partner of Indian Premier League (IPL) team SunRisers Hyderabad (SRH). This is the first-ever school tie-up in IPL history. Ajay...
Rajasthan Royals (RR) ink UBON deal
Gadgets and consumer electronics brand UBON has been roped in as the Official Headgear & Audio Sponsor of the Rajasthan Royals (RR). The agreement will have the UBON logo present...
An Oscar Piastri Exclusive
McLaren's rookie driver and 2021 Formula 2 champion Oscar Piastri is gearing up for his maiden home Formula One debut at the Albert Park Circuit in Melbourne. Piastri's incredible success...
boAt inks multi-team IPL deal
Three Indian Premier League (IPL) teams have signed a new partnership agreement with consumer audio and lifestyle brand boAt. The three teams are: the Kolkata Knight Riders (KKR), the Royal...
Royal Challengers Bangalore (RCB) announce Viacom18 partnership
Bengaluru-based Indian cricket franchise Royal Challengers Bangalore (RCB) have announced a new partnership with Viacom18, the digital rights holder of the TATA Indian Premier League (IPL) and the global rights...
Bira91 inks deal with multiple IPL teams
Beverage and lifestyle brand Bira91 has signed multi-year partnerships with five Indian Premier League (IPL) teams ahead of the tournament's 2023 season. Bira91 will be joining as an Official Partner...
KEI Industries announced as Royal Challengers Bangalore (RCB) Principal Partner
Indian wires and cables manufacturer KEI Industries has been announced as the Principal Partner of Indian cricket franchise Royal Challengers Bangalore's (RCB) men's team ahead of the 2023 Indian Premier...
First Counter-Strike 2 Major to be held in Denmark
PGL has announced that the first-ever Counter-Strike 2 (CS2) Major will be held in Copenhagen, Denmark, between March 17 and 31, 2024. It was recently announced that the Paris Major...