South African provincial cricket association Cricket Eastern Cape and Makati, the Philippines-based online betting platform Dafabet have entered into a multi-year agreement. As a result of the collaboration, Dafabet has...
The collaboration includes the England Men's, Women's and Disability teams as they capture "refreshing moments" from the summer of cricket. The leading shower and bathing brand in the UK, Radox,...
The Royal Challengers Bangalore (RCB) have partnered up with Rario, the first authorised digital collectibles platform for cricket. The RCB and many other cricket players' fans will benefit from this...
The exclusive broadcast contract between Cricket South Africa (CSA), the country's cricket-governing body, and SuperSport, a pay-television broadcaster based in South Africa, has been renewed. The new broadcasting agreement will...
Sunrisers Hyderabad's official sponsor TCL has renewed their partnership for a fourth time. As part of their partnership with Sunrisers Hyderabad, TCL, the Chinese electronics entity launched an exclusive brand...
Indian professional cricketer Virat Kohli has been announced as a brand ambassador for Indian mattress company Duroflex. Through this collaboration, Duroflex aims to further convey its ongoing commitment to informing...
Center Fruit, one of the key brands of Perfetti Van Melle India (PVMI), has unveiled a new ad called "Mood Ting Tong" featuring Indian senior women's national cricket team captain...
The African division of global fast food company KFC and Cricket South Africa (CSA) have extended their collaboration. Since 2012, KFC Africa has sponsored both CSA teams' T20Is as well...
playR, a sports and lifestyle brand, has partnered with four Indian Premier League (IPL) teams as their Exclusive Global Merchandise Partner. The teams are: the Mumbai Indians (MI), the Chennai...
Five-time Indian Premier League (IPL) champions Mumbai Indians (MI) have announced an extension of their partnership with Indian artificial intelligence (AI) platform Haptik. The MI fan following has increased significantly...
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