F1 Sponsors & Brand Partnerships Page 2

Latest News

Alpine teams up with Arctic Wolf

BWT Alpine F1 Team join hands with Arctic Wolf

The BWT Alpine F1 Team have announced a partnership with security operations firm Arctic Wolf, which comes on board as their Official Cybersecurity Partner.

Aston Martin teams up with ELEMIS

Aston Martin Aramco F1 Team announce ELEMIS partnership

Aston Martin Aramco F1 Team have announced a multi-year partnership with British brand ELEMIS, which comes on board as their first-ever Official Skincare Partner.

Alpine OAKBERRY

BWT Alpine F1 Team partner with OAKBERRY

The BWT Alpine Formula One Team have announced a partnership with Brazilian quick-service superfood brand OAKBERRY.

Formula One joins hands with Allwyn

Formula One joins hands with Allwyn

Formula One has announced a multi-year deal with global lottery operator Allwyn, which comes on board as an Official Partner.

MoneyGram Haas F1 Team partner with CommScope

MoneyGram Haas F1 Team partner with CommScope

MoneyGram Haas F1 Team have roped in CommScope as their Official Connectivity Partner on a multi-year deal.

Aston Martin signs new deal with Atlas Air

Aston Martin Aramco F1 Team partner with Atlas Air

Aston Martin Aramco F1 Team have announced a multi-year deal with Atlas Air, a global provider of outsourced aviation logistics solutions.

Red Bull signs multi-year deal with Gate.io

Oracle Red Bull Racing sign multi-year deal with Gate.io

Oracle Red Bull Racing have announced a new multi-year partnership with cryptocurrency exchange Gate.io.

Williams Racing announces Title Partnership with Atlassian

Williams Racing announce Title Partnership with Atlassian

Williams Racing have signed a long-term partnership with Atlassian, a provider of team collaboration and productivity software.

F1 renews Gulf Air deal

Formula One renews Gulf Air partnership

Formula One has announced a multi-year partnership renewal with the flag carrier of the Kingdom of Bahrain, Gulf Air.

Williams Racing signs new deal with Carl Friedrik

Williams Racing announce partnership with Carl Friedrik

Williams Racing have announced a partnership with travel goods brand Carl Friedrik, roping it in as an Official Licensee.

McLaren joins forces with Greene Tweede

McLaren Racing join forces with Greene Tweede

McLaren Racing have announced a multi-year deal with Greene Tweede, a high-performance components and advanced materials manufacturer.

Scuderia Ferrari sign multi-year deal with Vantage Markets

Scuderia Ferrari sign multi-year deal with Vantage Markets

Scuderia Ferrari have announced a multi-year partnership agreement with Vantage Markets, a global multi-asset trading platform. The deal will see Vantage Markets become an Official Partner of the Italian Formula...

Williams Racing Built For Athletes

Williams Racing team up with Built For Athletes

Williams Racing have announced a partnership with premium fitness brand Built For Athletes, roping it in as their Official Luggage Supplier.

McLaren Racing announce multiple partnership renewals

McLaren Racing announce multiple partnership renewals

McLaren Racing have announced partnership renewals with Alteryx, Medallia, Salesforce, Smartsheet, and Stanley Black & Decker.

Formula One teams up once again Moët & Chandon

Formula One teams up with Moët & Chandon again

French fine winery brand Moët & Chandon is set to return as the Official Champagne of Formula One. More details inside.

Alpine extends Eurodatacar deal

BWT Alpine F1 Team extend Eurodatacar partnership

The BWT Alpine Formula One Team have announced signing a partnership renewal agreement with Eurodatacar.

McLaren signs new deal with Okta

McLaren Racing announce partnership with Okta

McLaren Racing have announced a multi-year partnership agreement with Okta, an independent identity and access management firm.

F1 and Louis Vuitton teams up for Australian Grand Prix 2025

Formula One and Louis Vuitton team up for Australian Grand Prix 2025

Formula One has announced a partnership with global luxury fashion brand Louis Vuitton, which is set to take up the role of Title Partner for this year's season-opening race, the Australian Grand Prix.

Oracle Red Bull Racing team up with Maui Jim

Oracle Red Bull Racing team up with Maui Jim

Oracle Red Bull Racing have announced a multi-year partnership with Maui Jim, a Kering Eyewear sunglasses brand.

Aston Martin Aramco F1 Team get new Team Principal in Andy Cowell

Aston Martin Aramco F1 Team get new Team Principal in Andy Cowell

Aston Martin Aramco F1 Team have announced that Andy Cowell will be taking over the position of Team Principal while also serving as the CEO.

F1 - GORDON RAMSAY

Formula One joins forces with Gordon Ramsay

Formula One has announced a partnership with Michelin-star celebrity chef Gordon Ramsay for unique culinary experiences.

VCARB teams up with Dynatrace

VCARB team up with Dynatrace

Visa Cash App RB Formula One Team (VCARB) have announced a partnership with software technology firm Dynatrace.

Red Bull renews Philips Professional Displays deal

Oracle Red Bull Racing renew partnership with Philips Professional Displays

Oracle Red Bull Racing and Philips Professional Displays have announced signing a multi-year partnership renewal agreement.

Alpine teams up with BENETEAU

BWT Alpine Formula One Team partner with BENETEAU

The BWT Alpine Formula One Team have announced a long-term partnership with BENETEAU, France's oldest and largest boat manufacturer.

Ferrari signs UniCredit deal

Scuderia Ferrari sign UniCredit deal

Scuderia Ferrari of Formula One have roped in pan-European bank UniCredit as a Premium Partner on a multi-year deal.

Formula One renews Singapore Airlines sponsorship for Singapore Grand Prix

Formula One renews Singapore Airlines sponsorship for Singapore Grand Prix

Formula One has signed a deal with Singapore Airlines to retain it as the Title Sponsor of the Singapore Grand Prix until 2028. 

Mercedes signs new deal with adidas

Mercedes-AMG Petronas Formula One Team partner with Adidas

The Mercedes-AMG Petronas Formula One Team have announced a multi-year partnership with global sportswear giant Adidas.

Alpine Castore

BWT Alpine Formula One Team join forces with Castore

The BWT Alpine Formula One Team have announced a multi-year partnership with performance sportswear brand Castore.

Formula One extends Belgian Grand Prix deal

Formula One extends Belgian Grand Prix deal

Formula One has announced a long-term extension for the Belgian Grand Prix, which will see the race at Spa-Francorchamps remain on its calendar for four out of the next six years.

MSC Cruises to sponsor three F1 races in 2025

MSC Cruises to sponsor three Formula One races in 2025

Global cruise operator MSC Cruises has strengthened its partnership with Formula One and is set to act as the Title Sponsor of three races during the 2025 FIA Formula One World Championship.

Read all the latest news on Page 2.

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