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F1 Las Vegas Grand Prix 2024 Qualifying Review: George Russell takes stunning pole in Las Vegas

F1 Las Vegas Grand Prix 2024 Qualifying Review: George Russell takes stunning pole in Las Vegas

Red Bull struggling again as Mercedes step up in Las Vegas It was Mercedes' George Russell putting in a stunning final lap around the streets of Las Vegas to take...

Williams Racing extends Duracell deal

Williams Racing extend Duracell deal

Williams Racing have announced a multi-year extension of their partnership with American global battery manufacturer Duracell.

Williams joins forces with Zoox

Williams joins forces with Zoox

Zoox joins as Official Regional Partner British Formula One team Williams Racing have recently announced a new multi-year partnership with autonomous ride-hailing firm Zoox. The partnership will see Zoox become...

Most marketable Formula One drivers in 2024

Most marketable Formula One drivers in 2024

In this article, we take a look at the most marketable Formula One drivers in 2024. Based on SportsPro's "50 Most Marketable Athletes" list.

Scuderia Ferrari and Chivas Regal team up

Scuderia Ferrari have announced a signing multi-year partnership agreement with Scotch whisky brand Chivas Regal.

Aston Martin Aramco F1 Team sign long-term deal with PUMA

Aston Martin Aramco F1 Team sign long-term deal with PUMA

Aston Martin Aramco Formula One Team have announced signing a long-term partnership agreement with global sportswear brand PUMA.

Ferrari joins forces with IBM

Ferrari joins forces with IBM

Multi-year deal announced Italian Formula One team Ferrari have announced a new multi-year partnership agreement with technology and consulting provider, IBM. The deal will kick off from 1st January 2025...

Alpine joins forces with Mercedes

BWT Alpine F1 Team join forces with Mercedes

BWT Alpine F1 Team have signed a partnership agreement with Mercedes, which will see them use the latter's power units from 2026 onward.

Formula One joins forces with KitKat

Formula One joins forces with KitKat

Formula One has announced a multi-year partnership with KitKat, roping it in as its Official Chocolate Bar.

Aston Martin signs new Ma'aden deal

Aston Martin signs new Ma'aden deal

Multi-year deal announced British Formula One team Aston Martin have announced a new multi-year global partnership agreement with Saudi Arabian mining firm Ma'aden. The partnership will kick off from the...

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