Sports data and analytics company Stats Perform has signed a multi-year partnership with Tennis Australia. The partnership agreement will see Stats Perform serve as the Exclusive Distributor of live video...
The Australian Open (AO) has announced a three-year extension of its partnership with property and casualty insurance firm Chubb. The partnership will see Chubb remain as the Official Insurance Partner...
The Australian Open (AO) has renewed its partnership with pharmacy retailer Chemist Warehouse. The new partnership will see Chemist Warehouse continue on as an AO partner of till 2025. The...
Kia Corporation has announced a partnership extension with the Australian Open, which will see the former remain as the Major Partner of the tournament till 2028. The extension of the...
The United Cup will see its inaugural edition kick off ahead of the commencement of the Australian Open. The 18 team, mixed team competition kicked off on the 29th of...
Viacom18 Sports will be the Official Broadcast Partner of the fifth edition of Tata Open Maharashtra, India’s premier tennis tournament. Fans can catch all the action from the main draw...
The action at the Tata Open Maharashtra will unfold amid fans’ cheers, as the spectators will be back in the stands during the fifth edition of south Asia’s only ATP...
The All England Lawn Tennis Club (AELTC) has renewed its media rights and commercial representation partnership on a long-term deal with IMG. The partnership covers The Championships, Wimbledon. The partnership...
Indian global automobile manufacturer Tata Motors has bolstered its long-standing commitment to tennis in India by extending the landmark association with Tata Open Maharashtra as the title sponsor for the...
Tennis great Serena Williams has launched her new lifestyle brand called "Will Perform". The brand will be aimed at athletic recovery. Williams has launched the brand along with Eric Ryan...
Tennis Australia has announced a three-year extension of its partnership with Sony Pictures Networks (SPN) India. The broadcast rights partnership will be renewed for the upcoming Australian Open 2023, and...
Pay-television broadcaster Sky New Zealand has renewed its partnership with Tennis Australia. The multi-year extension gets underway from the 2023 Australian Open (AO). The deal will see Sky NZ not...
World No. 17 Marin ?ili? will headline a strong singles field at the fifth edition of the Tata Open Maharashtra along with 16 other top-100 players, when south Asia’s only...
The French Tennis Federation (FFT) has announced a new partnership with marketing firm Vista. The new three-year deal will see Vista provide the FFT with marketing and design services, including...
The All England Lawn Tennis Club (AELTC) has announced a multi-year partnership with British bank Barclays. The partnership will see Barclays join as the Official Banking Partner of the Wimbledon...
Tennis Australia has announced a five-year extension of its partnership with broadcast network 9Network. The partnership will get underway from 2025 and see Nine retain the rights and promotions of...
Spanish insurance firm Mutua Madrileña has extended its title sponsorship with the Madrid Open for five more years. The new deal will see Mutua Madrileña continue to serve as the...
The National Football League (NFL) has roped in tech giant Apple as a new sponsor for the Super Bowl Halftime Show. The announcement comes after previous lead sponsor Pepsi stated...
It started with the name. Roger Federer. As a seven-year-old, I found it rather amusing the way it was pronounced, and the confusion it created with two other players with...
Frances Tiafoe Jr. is an American professional tennis player born on January 20, 1998, in Maryland, USA. Frances "BIG" TiaFOE, a.k.a, "Big Foe", is ranked No. 26 in the world...
Kristina "Kiki" Mladenovic became a tennis professional in 2009. She was born in France, though her roots can be traced back to Serbia. The all-court tennis player was ranked World...
Caroline Garcia is a French tennis player born on October 16, 1993, who has been ranked as high as No. 4 in the world since the start of her career....
Athanasios Kokkinakis, aka Thanasi Kokkinakis, is a 26-year-old, right-handed Australian tennis pro born in Adelaide, South Australia. During his junior career, Kokkinakis was ranked as high as No. 10 in...
Ajla Tomljanovi? is an Australian professional tennis athlete born on May 7, 1993. On 21 February 2022, she reached a career-high singles ranking of World No. 38. On 5 January...
Switzerland's national marketing and sales organisation Switzerland Tourism has inked a new deal with Laver Cup for its 2022 edition. The partnership will see Switzerland serve as the Official Travel...
Caty McNally is an American professional tennis player born on November 20, 2000, in Cincinnati, USA. The 5’11” right-handed player has won over US$1 million in prize money since the...
For Serena Williams, the great fairytale ending we all had been hoping for just wasn't meant to be. The 23-time Grand Slam winner and six-time US Open champion lost her...
Serena Williams is all set to take part in the final tennis tournament of her illustrious career. The US Open has kicked off, and the American sensation has already won...
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the 2022 edition of the US Open — one of the...
Cadillac joins as Official Vehicle of the US Open The United States Tennis Association (USTA) have netted a new partnership with Cadillac. The new multi-year partnership will see the luxury...
