Aditya Chaudhuri - News Site Editor Page 255
Shardul Thakur roped in as Khadim’s brand ambassador
Kolkata-based footwear brand Khadim has announced a new partnership with Indian cricketer Shardul Thakur, which will see the Indian all-rounder join the company as a brand ambassador. By bringing Thakur onboard, Khadim aims to target the millenials and the Gen-Z audience and rope them in as potential customers. The partnership between Khadim and Thakur will kick off with the ‘ItsWoWItsKhadim’ campaign. The campaign will be promoting Khadim’s new fashionable range of products which reinforces the affordable price point.
Revenant Esports officially announces maiden Apex Legends team
Revenant Esports have announced their first-ever Apex Legends team. The team will sit alongside their current teams - Battlegrounds Mobile India, Free Fire, Valorant, Wild Rift EU and Call of Duty Mobile. Revenant Esports will be the only organisation from India to be playing the ALGC Playoffs in Sweden against world-class organisations like G2 Esports, Cloud9, TSM and 100 Thieves to name a few. The roster will be seen representing Revenant Esports in the Apex Legends Global Series Split 2 Playoffs in Sweden from April 29 to May 1, 2022. The roster currently consists of Muhammad Iqbal Salis “BellkunX_” Kadafi, Muhammad Zidan “MeXiousx” Syahada, Muhammad “laheemx_” Ilham and is coached by Apex Legends veteran player Hasan Ali “FATTMONSTER” Naqvi.
KL Rahul teams up with XYXX
Indian cricketer and Lucknow Super Giants captain KL Rahul has been announced as the first-ever brand ambassador of men’s innerwear and loungewear brand XYXX. Along with joining XYXX as a...
KRAFTON, Inc. unveils BATTLEGROUNDS MOBILE INDIA webtoon content localised in Indian languages
South Korean video game company and maker of BATTLEGROUNDS MOBILE INDIA (BGMI), KRAFTON, Inc announced the release of three webtoons based on BGMI on April 21, 2022. This comes in...
Haas reject Uralkali’s sponsorship repayment request
American Formula One team Haas have rejected their former title sponsor Uralkali’s request for a refund of US$13 million. Haas earlier in March had cut ties with the Russian company...
Emilia Romagna (Imola) Grand Prix : Race Predictions
Formula One returns to Imola after a thrilling race in Melbourne that saw Ferrari and Charles Leclerc assert their dominance and send out a warning to the remainder of the...
LevelUp11 announces Rashid Khan partnership
Indian fantasy gaming platform LevelUp11 has roped in Afghan cricketer Rashid Khan as a brand ambassador. As brand ambassador, Khan will be the face of the brand across various marketing campaigns and brand engagement activities. Owned by the Cobaltzebra Info Technologies Private Limited, LevelUp11 is hoping to use Khan’s worldwide popularity to grow its brand. Speaking about his new partnership with Level Up 11, Rashid Khan stated: “I am elated to connect with Level up 11- because it provides millions of sports fans the ability to be the decision maker, create their team, and experience the game first hand. The level up platform exemplifies the importance of picking the correct players and assembling a team based on the playing conditions.”
Sourav Ganguly roped in as Lloyd brand ambassador
Electronic goods company Havells India has announced that former Indian cricket team captain and current BCCI President Sourav Ganguly will join the company as a brand ambassador for Havells’ consumer...
Riot Games partners with Intel
Games publisher Riot Games has partnered with technology company Intel to revamp the 2022 Intel Arabian Cup (IAC). As part of the partnership, the IAC will have a US$130,000 prize...
J.League nets TikTok partnership
Japan’s top-flight of football, the J.League, has announced a new partnership with short-form social video platform TikTok. The content partnership is based around growing the league’s popularity among the Gen...