This article contains information regarding the organisations enjoying a strong branding presence across the Canada men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
The German Football Association (DFB) has announced a four-year partnership extension of its partnership with German automotive giant Volkswagen, which is thus set to remain the DFB's Premium Partner and...
German clothing brand HUGO BOSS has signed a multi-year deal with former England men's national football team captain David Beckham. The English footballing icon is set to design multiple menswear...
Aston Villa Football Club (AVFC) and Adidas have announced the signing of a multi-year partnership agreement.
This article contains information regarding the organisations enjoying a strong branding presence across the Costa Rica men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners...
The German Football Association (DFB) has announced a partnership agreement with online payment services firm Klarna, which thus becomes a Commercial Partner of the Germany men's national football team. The...
English professional footballer Jude Bellingham has been revealed as a brand ambassador of British soft drinks brand Lucozade as part of a multi-year agreement. The Real Madrid CF star will...
Los Angeles Football Club (LAFC) have announced a partnership agreement with Ontario International Airport (ONT), which thus becomes the Official Airport of the Major League Soccer (MLS) side. The deal...
This article contains information regarding the organisations enjoying a strong branding presence across the Brazil men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
International consumer products giant Unilever has partnered with the 2024 Copa América 2024, coming on board as an official sponsor following a partnership agreement with CONMEBOL. The deal will see...
Following are the organisations acting as official sponsors and partners of the CONMEBOL Copa América, the premium continental men’s football competition in South America, and enjoying a strong branding presence...
South America's football-governing body, CONMEBOL, has roped in hospitality agency Absolut Sport as the Official Travel Partner for the upcoming Copa América 2024. The partnership sees CONMEBOL and Absolut Sport...
Cristiano Ronaldo has been roped in as an investor and official global ambassador by human performance company WHOOP. The partnership will see WHOOP work with the Portuguese professional footballer on...
Atlético de Madrid have signed a sponsorship agreement with e-commerce platform ComAve, which thus becomes an official sponsor of the Spanish professional football club. The partnership, kicking off from the...
The English Premier League has announced a multi-year trading card partnership agreement with Fanatics Collectibles. The agreement, kicking off in June 2025, will see Fanatics become the Exclusive Provider of...
AC Milan have announced a partnership agreement with TG.Casino, which thus becomes the Official Regional iGaming Partner of the Italian professional football club in Europe. The deal will see Milan...
This article contains information regarding the organisations enjoying a strong branding presence across the Spain men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
With just a fortnight to go before we wrap up another exhilarating Premier League season, I feel it’s the right time to look at the bigger picture and evaluate which...
Burnley Football Club have announced a multi-year partnership agreement with British apparel brand Castore, which will thus become the club's Official Technical Partner from the 2024/25 season onwards. Castore will...
This article contains information regarding the organisations enjoying a strong branding presence across the Ecuador men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
The 2023 summer transfer window was a monumental moment for the Premier League. In total, the topflight clubs spent over £2 billion on new signings, smashing the previous all-time highest...
It was another magical night of Champions League football as the “Kings of Europe”, Real Madrid CF, came from behind in stoppage time to make it to their 18th UEFA...
This article contains information regarding the organisations enjoying a strong branding presence across the Chile men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
This article contains information regarding the organisations enjoying a strong branding presence across the Bolivia men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
The second leg of the Borussia Dortmund v Paris Saint-Germain semi-final tie of the 2023/24 UEFA Champions League provided us with a thrilling second leg at the Parc des Princes,...
Major League Soccer's (MLS) Inter Miami CF have announced a multi-year partnership agreement with global payment tech giant Visa. As per the deal, Visa will become the club's first-ever Official...
With 16 countries qualifying for the main draw, ten from CONMEBOL and six from CONCACAF, there is huge anticipation and excitement in the lead up to the 2024 Copa América...
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Southampton Football Club as their...
Former English professional footballer Micah Richards has been roped in as an Official Brand Ambassador by Innovative Eyewear. The deal covers the following Innovative Eyewear brands: Lucyd, Nautica, Eddie Bauer,...
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Leicester City Football Club as...
Read all the latest news on Page 41.
