PRIME Hydration Drink and English Premier League team Arsenal have announced a partnership, making the former the Official Hydration Partner of the latter. PRIME Hydration was founded by YouTube celebrities...
International betting company W88 and Premier League club Fulham have announced a new sponsorship agreement, making the former the main front-of-matchday-shirt sponsor of the club for the 2022-23 season. Blockchain...
Chennaiyin Football Club have become the first Indian Super League side to launch all three kits (home, away, and third) designed by fans following a contest conducted earlier this year....
Tyson Fury will sponsor EFL League One side Morecambe FC for the upcoming 2022-23 season. The British boxer has been living in Morecambe for the past few years and is...
FC Barcelona have partnered with BCN Visuals to launch the first non-fungible token in the club’s history. The audio-visual digital artwork represents Johan Cruyff’s legendary moment from December 22, 1973,...
As my interviewee enters the pitch and heads to the benches in the corner, the girls pause their training and run towards us to say hi. “Hi! I’m seeing you...
The reveal trailer for EA Sports' last instalment of its FIFA-stamped football simulation game, FIFA 23, is out now, with women's club football confirmed to feature in the game for...
English football club Burnley have announced a partnership with Classic Football Shirts, a 2006-founded English clothing brand, making it their new official shirt sponsor for the 2022-23 season. As per...
Every year, the second tier of English football, the Championship, witnesses three teams—out of 24—gain promotion to the Premier League. The teams finishing first and second gain automatic promotion, while...
This article contains details about the organisations that serve as sponsors and brand partners to Ligue 1 club Olympique de Marseille (OM) and enjoy a strong branding presence across their...
Real Madrid have introduced BMW as their new official automotive partner after terminating their 20-year partnership with Audi. According to the club's announcement, the relationship will result in several new...
Spanish football league LaLiga has confirmed that its partnership with Banco Santander will cease following the 2022/23 campaign. LaLiga started working with the Boadilla del Monte-headquartered Spanish financial institution at...
Interwetten, an online casino and sports betting company, has enhanced its sporting lineup as a result of a partnership with Borussia Mönchengladbach of the German Bundesliga. The betting business will...
Here, we have a profile for Raphaël Varane that details information about his playing career, as well as his earnings, sponsors, endorsements, achievements, and charity work. Full name: Raphaël Xavier...
OKX and Manchester City originally collaborated in a multi-year agreement in March 2022, establishing OKX as the club's official cryptocurrency exchange partner. In addition to the March agreement, Manchester City...
Portuguese footballing legend Luís Figo has been unveiled as a brand ambassador of sports betting company Digitain. By roping in the Portuguese legend, Digitain hopes to use Figo's global image...
French football club Paris Saint-German have announced a partnership with a sports betting company ParionsSport, of the FDJ group. This three-year deal will make ParionsSport a Premium Partner of the...
This article contains information about the brands and organisations that are serving as sponsors and brand partners to the 2022 UEFA European Women’s Football Championship and enjoying a strong branding...
English Premier League club Leeds United have signed a deal with Yorkshire-based personal care and household-cleaning brand Astonish. The deal makes Astonish the official training wear partner of the club...
US-based IT services firm DXC has sealed a deal with Premier League club Manchester United, becoming their sleeve partner and digital transformation partner. From the 2022/23 season, the DXC logo...
Read all the latest news on Page 81.
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