DreamSetGo joins as Chelsea's fan experience partner. European champions Chelsea have partnered with Mumbai-based sports tour agency DreamSetGo, which sees the latter become the first-ever official Indian fan experience...
Gaming giant signs with the ISL club as an Official Partner. Mumbai City FC have announced global gaming giant EA Sports as one of their Official Partners until the...
British bank announced as the official national banking partner. UEFA has announced Starling Bank as the official national banking partner for the 2022 UEFA European Women's Football Championship, which...
Electronic retails chain to continue partnership with the ISL franchise. Indian Super League side Hyderabad FC have announced the extension of their partnership with leading electronics retail chain Vijay...
Following are the companies and organisations that serve as sponsors and brand partners to the Russian Premier League club Zenit Saint Petersburg and enjoy a strong branding presence across their...
Tata 1mg joins as the club’s Official Health Partner. Indian Super League side Jamshedpur FC have announced Tata 1mg as their Official Health Partner. Tata 1mg, one of...
Born out of a merger between two of Indian football's most successful clubs, Mohun Bagan and three-time ISL champions ATK, ATK Mohun Bagan came into existence in June 2020. Coached...
Horizm set to provide BVB with valuable insights on new revenue generation opportunities. German football club Borussia Dortmund have become the first Bundesliga club to partner with digital asset...
Serie A club to launch their own fan token. Italian football club Bologna FC 1909 have announced a partnership with Chiliz, which will see the latter launch the $BFC...
Danish toy brand joins as a National Sponsor. UEFA and English soccer governing body, the Football Association (FA), have announced that Danish toy company Lego will be a National...
One of the most passionate football clubs in the country, Bengaluru FC redefined the way the game was played in the country with their new approach. With one championship already...
Decision taken to avoid a conflict of interest. BCCI President Sourav Ganguly will be stepping down from his role as the director of ATK Mohun Bagan to avoid a...
Inter Milan agree deal with Santa Margherita Santa Margherita becomes the club’s Official Wine Partner. Following its sponsorship of the 2020/21 Serie A title, Santa Margherita has announced its...
The second club in the Indian Super League from the City of Joy, East Bengal have been one of the heavyweights of Indian football right since their birth in 1920....
Following are the companies and organisations that serve as sponsors and brand partners to Serie A club Atalanta Bergamasca Calcio and enjoy a strong branding presence across their physical and...
DafaNews to feature on the front of the jerseys Indian Super League side Hyderabad FC announced DafaNews, a one-stop online sports news hub – as the club’s Principal Sponsor for...
This time, it could actually happen. When Liverpool walked out onto the Old Trafford pitch this past Sunday afternoon, they looked sharp, determined, ready to go into battle. The...
Following are the companies and organisations that serve as sponsors and brand partners to LaLiga club Atlético de Madrid and enjoy a strong branding presence across their physical and digital...
One of the most flamboyant sides in the Indian Super League, FC Goa are one of the favourites to dominate the competition given the importance the sport holds in the...
Chinese company to become the official sponsor of the 2022 World Cup. Chinese dairy product manufacturing company Mengniu has partnered with FIFA, which will see it become an official...
Following are the companies and organisations that serve as sponsors and brand partners to the Ukrainian Premier League club Dynamo Kyiv and enjoy a strong branding presence across their physical...
Defending champions Mumbai City will hope that they can repeat their domestic-double campaign from last year again as they kick off their campaign against the Gaurs. Let's take a look...
Chinese electrical appliance company to continue sponsoring City’s men's and women's teams. Premier League champions Manchester City have announced an extension of their partnership with Midea, which partners both...
Paul Pogba is an expressive individual. Both on and off the pitch, the France international knows how to express himself and does not shy away from doing so when he...
Partnership aims to strengthen presence in Russia. AS Monaco have inked a regional partnership with Russian sports betting operator Liga Stavok as the club aim to strengthen their presence...
Premier League side to focus on creating unique content through partnership. Arsenal have announced their new partnership with Expo 2020 Dubai, which will see the first-team players of the...
Partnership to entail production of limited-edition cards. Premier League club Wolverhampton Wanderers have signed a multi-year deal with trading card publishers, Futera. The brand has been in the industry...
adidas launches first-ever 100% vegan boots. Manchester United star Paul Pogba partnered with British fashion design Stella McCartney to help adidas launch their first-ever 100% vegan boot collection, The Predator Freak....
Mohamed Salah rewarded millions of FPL managers who entrusted him with the armband, while there was a rise in scores following a Gameweek full of goals and the usual suspects...
Telecommunications firm nets second LaLiga partnership. Spanish football club Real Sociedad have signed a deal with telecommunications operator Finetwork, which will see the latter join the club as their...
Read all the latest news on Page 82.
