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Milwaukee Bucks ended a 50-year wait for an NBA title as Giannis Antetokounmpo put in a Herculean performance to help the Bucks clinch the trophy 105-98 against the Phoenix Suns. Buck’s Greek…

Five-time NBA All-Star for the Miami Heat, Jimmy Butler, has been roped in as the brand ambassador for North America by the Swiss luxury watch brand TAG Heuer. Butler’s outstanding athletic prowess,…

Basketball is amongst the most popular sports that are watched by millions of people all over the world. In the United States, it is one of the most-watched sports along with Major…

The Boston Red Sox have added LeBron James to their ownership group. According to the Boston Globe, the NBA sensation joined Fenway Sports Group as a partner this week. James’ ownership stake…

Basketball icon Kevin Durant and his business partner and agent Rich Kleiman have invested in New York esports organization, Andbox through their investment arm, Thirty-Five Ventures. The two will join the organization…

The NBA league opted to hold the 70th All-Star weekend with several years past changes due to the ongoing coronavirus pandemic. One of the most notable changes was closing the event to…

NBA and PepsiCo have agreed upon a multi-year extension of their partnership, according to which PepsiCo will be continuing to be the official drinking and chip partner for NBA, WNBA and G-League.…

The NBA and Hennessy recently unveiled a pioneering alliance, making the cognac manufacturer a global partner of the league. The NBA revealed that Hennessy is now the “Official Spirit of the NBA”…

Due to the Coronavirus pandemic, 2020 was rough for the NBA. It had to pause its operations for several months. Though the league could play the postseason, fans still haven’t been able…

Being one of the NBA’s leading players for nearly eighteen years, LeBron James naturally forms rivals with some of the game’s greatest players. A very few players throughout James’ career have given…