Iga Swiatek joins hands with Lego
WTA No.1 Iga Swiatek has revealed that she is the new face of toy manufacturer Lego in her home country, Poland. The four-time major singles winner has been a long-time...
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Australian Open and Bondi Sands renew partnership
Suncare brand Bondi Sands and the Australian Open (AO) have extended their partnership till 2027, which will see Bondi Sands continue on as the Official Sunscreen Partner of the Grand...
Naomi Osaka: Endorsements | Investments | Charity Work
Forthcoming, insightful and eloquent, Naomi Osaka is a living embodiment of diversity. Born in Japan to a Haitian father and a Japanese mother, Naomi has been raised and trained on the US shores since she was three years old. In 2013, she turned pro at just 15 and came to prominence at the age of 16 when she defeated former US Open Champion Samantha Stosur in her WTA Tour debut. At the 2018 US Open, Naomi beat her childhood idol Serena Williams to win her first Grand Slam. Her subsequent win at the 2019 Australian Open made her the first woman since Serena Williams in 2015 to win back-to-back Grand Slam titles. Later, on 28 January 2019, Naomi Osaka became the first Asian player to hold the top rank in the singles circuit. As per Sportico, the 23-year-old has earned a massive US$55 million worth of traditional endorsement, making her the first female athlete to ever earn such a sum in a calendar year.
Australian Open signs Luckin Coffee agreement
The Australian Open (AO) has signed a multi-year partnership agreement with Chinese coffeehouse chain Luckin Coffee, which thus comes on board as the Grand Slam's Official Coffee Partner in China...
Canadian Club renews Australian Open partnership
The Australian Open (AO) has announced a multi-year partnership renewal of its agreement with Canadian Club, which will thus continue on as the Official Dark Spirit Partner of the Australian...
Australian Open gains Tanqueray partnership
Tennis Australia has announced a new partnership with Tanqueray, a beverage brand of Diageo. The new deal will see Tanqueray join as the Official Gin Partner of the Australian Open...
Ashleigh Barty: Brand endorsements
This article contains information regarding Australian former professional tennis player Ashleigh "Ash" Barty's brand endorsement deals. ENDORSEMENTS Jaguar Barty joined hands with the British luxury car brand in December 2018....
Ash Barty partners with Grill'd
Australian former professional tennis player Ash Barty has teamed up with Australian fast-food restaurant chain Grill'd to launch the "Barty Burgers" to raise funds for children. Grill'd will be making...
All about SILA — Novak Djokovic's latest brand
With a new tennis season set to get underway with the 2024 Australian Open (AO), Novak Djokovic is grabbing headlines again — this time for an off-court project. Djokovic is...
Brisbane International Sponsors 2024
The 2024 edition of the Brisbane International tennis tournament is set to commence on December 31, 2023, and conclude on January 7, 2024. With the competition taking place just before...
Adrian Mannarino: Brand endorsements
This article contains information about French professional tennis player Adrian Mannarino's brand endorsement deals. Also read: Ben Shelton: Endorsements Adrian Mannarino's Sponsors and Brand endorsements over the years: Babolat, Hydrogen,...
Warner Bros Discovery and ATP Media renew partnership
Warner Bros Discovery (WBD) has announced a three-year partnership renewal with ATP Media, the broadcast division of the ATP Tour. The partnership extension will see Warner Bros continue to broadcast...
Australian Open partners with Australian Broadcasting Corporation (ABC)
Tennis Australia has signed a deal with the Australian Broadcasting Corporation (ABC), which has thus gained the domestic audio rights for the 2024 Australian Open. The partnership will see the...
Australian Open renews Luzhou Laojiao partnership
Tennis Australia has announced a multi-year partnership extension with Chinese distilleries company Luzhou Laojiao, which will thus continue on as the Official Baijiu Partner of the Australian Open for the...
Australian Open extends CyberCX partnership for 2024 edition
Tennis Australia has extended its partnership agreement with global cyber security firm CyberCX, which will thus serve as the Official Cyber Security Partner of the 2024 Australian Open. CyberCX will...
Amazon Prime Video bags Wimbledon broadcast rights for Austria and Germany
Amazon's multinational OTT platform Prime Video has acquired the exclusive broadcast rights for Wimbledon in Austria and Germany on a four-year deal starting from 2024 and set to run until...
Women's Tennis Association (WTA) Sponsors
Following are the partners and suppliers of the main organising body of women's professional tennis — the Women's Tennis Association (WTA). Also read: ATP Tour Sponsors Title Partner Hologic In...
Australian Open nets Louis Vuitton partnership
The Australian Open (AO) has announced a partnership agreement with leading fashion brand Louis Vuitton, bringing it on board as the Official Trophy Trunk provider. The French luxury brand has...
WTA Tour and Stats Perform extend partnership
Sports data and analytics company Stats Perform has extended its partnership with the Women's Tennis Association (WTA). The agreement is now set to run until the end of the decade....
ATP and Lacoste renew partnership
The Association of Tennis Professionals (ATP) has renewed its long-term partnership with international clothing brand Lacoste. The partnership extension will see Lacoste continue to serve as the Official Outfitter of...
Nick Kyrgios opens OnlyFans account
Australian tennis player Nick Kyrgios has revealed that he is joining video subscription company OnlyFans. Kyrgios took to his social media channels to announce that he had opened an account...
Tennis Australia inks deal with New Balance
Tennis Australia, the governing body of tennis for Australia, has announced a three-year partnership agreement with sportswear brand New Balance. The deal will see New Balance become the Official Performance...
Daniil Medvedev: Sponsors | Brand endorsements
A former World No. 1, Russian professional tennis player Daniil Medvedev has won a total of 20 career singles titles, including his maiden Grand Slam title at the 2021 US...
Daniil Medvedev joins M80
World No. 3 tennis player Daniil Medvedev has joined esports organisation M80 as a co-owner. Medvedev, an avid gamer, will be "advising the organisation on esports endeavours (partnerships, growing the fan...
International Tennis Federation (ITF) inks Iberdrola deal
The International Tennis Federation (ITF) has roped in Spanish energy firm Iberdrola as the Official Energy Partner of the Billie Jean King Cup by Gainbridge — the women’s World Cup...
Andrey Rublev: Brand endorsements
Andrey Rublev is a Russian professional tennis player. With 14 ATP singles titles, including an ATP 1000 title in Monte Carlo this year, Rublev has emerged as one of the...
UBS to sponsor Roger Federer till 2025
UBS Group has revealed that it will continue sponsoring tennis legend Roger Federer until at least 2025. The Zürich-headquartered investment bank and financial services company has also said that further...
Pro Tennis League secures Harven Realtors as title sponsor for Season 5
Indian franchise-based tennis tournament Pro Tennis League (PTL) has on-boarded Emirati real estate and property management company Harven Realtors as the title sponsor of its fifth season, which is set...
Tennis in 2023: The Players to look out for
As both men's and women's tennis navigate through a phase of transition, we are witnessing the gradual departure of the current generation of stars. This transition paves the way for...
Sumit Nagal partners with Gatorade
Indian tennis star Sumit Nagal has signed a new three-year deal with energy drink brand Gatorade. The four-time ATP Challenger Tour champion and one-time junior Wimbledon doubles champion is currently...