Hindustan Unilever's deodorant brand Rexona has launched its “Breaking Limits: Girls Can” series in support of women’s football in India. In association with the FIFA Women’s World Cup 2023, Rexona’s...
Irish former professional footballer Shay Given has been roped in as betting brand CopyBet's first-ever brand ambassador. Speaking about his association with CopyBet, Shay Given commented: "I’m delighted to have...
FC Bayern Munich have signed a five-year football development and tourism promotion agreement with the Rwanda Development Board, which will see "Visit Rwanda" become an Official Platinum Partner of the...
You can have the best goalkeeper in the world, the most irrepressible defender, the smartest defensive midfielder, or the most creative midfielder, but if you don't have a potent striker...
ISL finalists from the 2022/23 season, Bengaluru FC (BFC) have unveiled their home kit for the 2023/24 season. The club took to X (formerly known as "Twitter") and Instagram to...
Tottenham Hotspur Football Club, known commonly as "Spurs", have announced a long-term renewal of their partnership with Cadbury. As per the renewed agreement, the two parties will continue to work...
Indian professional football club Kerala Blasters FC (KBFC) have roped in Indian paint and décor brand Asian Paints as their Official Paint Partner ahead of the 2023/24 season. The partnership...
AFC Bournemouth have announced a partnership renewal with jewellery and accessories brand Michael Matthews for a further two seasons. Michael Matthews will, therefore, continue on as the English professional football...
Fulham Football Club have roped in Ebury as their Official FX Transfer Partner following a four-year partnership agreement. Ebury will also become a partner of NFL team Jacksonville Jaguars, who...
Born on January 21, 1999, Alisha Lehmann is a Swiss professional footballer for the Aston Villa senior women's team, who currently play in the Barclays Women's Super League. She joined...
AFC Bournemouth (AFCB) have renewed their partnership with recruitment agency Tru Talent, which will continue on as an Official Partner of the AFCB Community Sports Trust. The renewal sees the...
West Ham United FC have signed a multi-year partnership extension with international mobile virtual network operator Lyca Mobile, which will continue on as the club's Official Global SIM Card Partner....
Wolverhampton Wanderers FC (commonly referred to as "Wolves") have roped in sports entertainment platform 6686 Sport as their official sleeve partner. The Asian firm will also serve as the Official...
Major League Soccer (MLS) has announced a new multi-year deal with energy drink firm CELSIUS, which will be joining as the Official Energy Drink of the top-tier US football league...
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Brighton & Hove Albion Football...
West Ham United FC have announced a new partnership with international high-performance tyre brand Tomket Tyres, which thus becomes the Official Tyre Partner of the London-based English professional football club....
Indian Super League (ISL) club Hyderabad FC have renewed their partnership with Stake News, which will thus continue on as the Principal Sponsor of the club and have its logo...
AFC Bournemouth have renewed their partnership with dental care firm Dental on the Banks for another season, which will see it continue on as Official Dental Partner of the English...
English professional football club Newcastle United FC have announced a new multi-year partnership with leading online sports technology and betting platform Sportsbet.io, which thus becomes one of their Official Club...
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Brentford Football Club as their...
Norwegian professional footballer and Manchester City forward Erling Haaland has been roped in as an Official Global Brand Ambassador by home appliances producer Midea. The partnership deepens Man City's ties...
Chennaiyin FC have on-boarded Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as their associate sponsor for the 2023–24 season. The partnership allows the two-time Indian Super League champions to take the...
AFC Bournemouth have extended their partnership with Uber Eats, which will see the latter continue on as the English professional football club's Official Online Food Ordering and Delivery Platform. The...
Italian aperitivo brand Aperol has signed a new partnership with the US Open, joining as an Official Partner of the tournament. The partnership will see Italy's culture and cuisine brought...
AFC Bournemouth have renewed their partnership with power tool manufacturer DeWalt, which will see the latter continue on as the Official Shirt Sleeve Sponsor of the English professional football club's...
With another season of the Indian Super League (ISL) heading towards us at a rapid pace, it’s time to count down the best Indian football clubs at the moment. Please...
West Ham United FC have announced a multi-year extension of their partnership with online payment service provider Jeton, which will continue on as the London-based English professional football club's Official...
LaLiga North America has announced a multi-year extension of its partnership with Verizon, which will see Verizon offer US customers "the chance to interact with one of the best soccer...
Fintech firm AstroPay has been announced as the Official Payment Partner of English professional football club Tottenham Hotspur FC. The partnership will see the introduction of a Spurs-branded prepaid card...
LaLiga has signed a global partnership agreement with Visit Saudi, which thus becomes the Spanish league's Official Travel Destination. Visit Saudi hopes that, through the partnership with LaLiga, future generations...
Read all the latest news on Page 57.
