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Latest News

An interview with Julian Weber

Julian Weber may have turned out to be a professional javelin throw athlete at senior level, but he is a man of many sports. Currently* ranking third in World Athletics’...

Utah Jazz Sponsors 2021-2022

Utah Jazz Sponsors 2021-2022

The Utah Jazz are an NBA team based in Salt Lake City, Utah. Founded in 1974, they are a part of the Western Conference and have been playing in the...

Manika Batra joins Adidas’ elite athlete roster with the launch of its ‘Impossible Is Nothing’ campaign

India’s no.1 female table tennis player Manika Batra signs with Adidas to empower women and enable them to see possibilities in the world of sports. Leading sportswear giant Adidas continues...

NBA Sponsors List: Minnesota Timberwolves

Minnesota Timberwolves Sponsors 2021-2022

The Minnesota Timberwolves are an American professional basketball team based in Minneapolis. The Timberwolves compete in the NBA in the Western Conference. Founded in 1989, they are owned by Glen...

A history of Super Bowl commercials

A history of Super Bowl commercials 

The Super Bowl is more like a national holiday than a sporting event. Every year as we inch closer to the big day we see products and applications with one...

Fan2play signs Ajay Thakur as their new Brand Ambassador

<strong><em>Fan2play signs Ajay Thakur as their new Brand Ambassador&nbsp;</em></strong>

Ajay Thakur over the years has been the face of the India Kabaddi League. The ex-Indian team captain led the country to win the 2016 Kabaddi World Cup and a...

<strong>FaZe Clan scores NFL partnership</strong>

North American esports and gaming organisation FaZe Clan has announced a new partnership with the National Football League (NFL). The partnership comes just ahead of Super Bowl LVI. The partnership will see FaZe Clan and the NFL work together to host a series of content activations which will also include a flag-football game between the members of the NFL and FaZe Clan. The two parties will also work on creating co-branded content. FaZe will also work towards incorporating its talent ambassadors into co-branded content and events.

Top 10 javelin throw athletes in the world

Top 10 javelin throw athletes in the world | Best javelin athletes in the world 

After a long wait, the Indian community has woken up to athletics, largely because of Neeraj Chopra’s brilliance at the 2020 Tokyo Olympics. Athletics is yet another sport that isn’t given the attention it deserves in India. However, medals at the recent Olympics have brought cause to be hopeful for the future. Therefore, acknowledging the wonderful performances of the sportspersons in athletics, the following are the top 10 Javelin Throw athletes in the world. 1. Johannes Vetter, 2. Jakub Vadlejch, 3. Julian Weber, 4. Neeraj Chopra, 5. Andrian Mardare

What Are the Most Popular Sports in the World?

What Are the Most Popular Sports in the World?

People have been playing sports since the first human communities were formed. Whether it be the various ball games which have existed since the ancient era, or combat sports like...

Top 10 squash players in India

Top 10 Squash Players in India (Male)

A sport that is often overlooked in a country like India, squash continues to produce a significant number of players who end up representing the country on an international stage....

Maharashtra Ironmen announced as fourth PHL team

The Punit Balan Group secures ownership of the fourth PHL franchise. &nbsp; The Premier Handball League (PHL) on Tuesday announced Maharashtra Ironmen as the fourth team for the much-awaited inaugural...

Staff Staff

Athletes Endorsing Fantasy Sports Platforms

As fantasy sports platforms become more and more popular, an increased number of partnership opportunities have begun to emerge across them. These fantasy sports platforms have seen the benefits of...

Formula E expands DHL deal

Deal renewal to focus on e-mobility.   Formula E has renewed its partnership with global delivery service DHL, with the extension of the partnership set to focus on e-mobility, smart...

UFC announces expanded Manscaped deal

Manscaped joins the UFC’s global sponsorship tier.   The Ultimate Fighting Championship (UFC) has announced an extension of its deal with men’s grooming brand Manscaped. The expanded partnership will see...

Rise of MMA in India and what lies ahead

For an extended period, India has been dominated by cricket and football due to various factors: ease of playing the sport in India, access to the television channels broadcasting the...

Sony to broadcast Yonex-Sunrise India Open

Matches to be broadcast on Sony Ten 1 and livestreamed on SonyLIV. &nbsp; It is time for the fans to brace themselves for yet another season of exciting badminton action...

Could India Be a Darts-Mad Nation?

India has sports that are synonymous with the country. Cricket is at the top of the list, hence why the BCCI and IPL are two of the biggest organizations in...

Staff Staff

Bengal Warriors Sponsors 2021-2022

Kolkata-based side Bengal Warriors had a rough start to the Pro Kabaddi League journey before making their first playoffs in 2016. Since then, the Future Group-owned team have looked to...

Gujarat Giants Sponsors 2021-2022

Ahmedabad-based Gujarat Giants are one of the relatively younger teams in the league. After being founded in 2017, even though they haven't tasted the ultimate glory yet, Gujarat Giants have...

 Hyundai Motors sign Aditi Ashok as Brand Ambassador

Hyundai Motors sign Aditi Ashok as Brand Ambassador

Professional Indian golfer Aditi Ashok has signed a memorandum of understanding with Hyundai Motors Ltd., which makes her a Brand Ambassador of the company for the next two years. Through...

Puneri Paltan Sponsors 2021-22

Following are the companies and organisations that serve as sponsors and brand partners to Pro Kabaddi League team Puneri Paltan and enjoy a strong branding presence across their physical and...

Los Angeles Lakers Sponsors 2021-2022 Cover Image

Los Angeles Lakers Sponsors 2021-2022

One of the most popular and successful basketball teams in the NBA, the Los Angeles Lakers started off their journey as the Minneapolis Lakers in 1947. In 1960, the team...

GoodDot ropes in Neeraj Chopra as brand ambassador

Olympian to become the face of the company's awareness program. &nbsp; Plant-based meat company GoodDot has signed Olympic gold medallist Neeraj Chopra as its brand ambassador. Chopra will be headlining...

Staff Staff

Rajasthan Wolverines revealed as latest Premier Handball League franchise

Real estate innovator Shatvik Corporation enters the sporting world. &nbsp; Shatvik Corporation, one of the fastest-growing real estate companies with diversified pigments and agrochemicals interests through its group companies, has...

Neeraj Chopra scores new deal with BYJU’s

Olympic hero signed on as brand ambassador Olympic gold medallist Neeraj Chopra has been roped in by education platform Disney BYJU's Early Learn app as their brand ambassador. The two...

SPORTS STARS AS CRYPTOCURRENCY AMBASSADORS

Let's take a look at sports stars who are endorsing cryto platforms. FTX - Stephen Curry and Tom Brady Curry signed up as cryptocurrency trading platform FTX's global brand ambassador...

adidas Olympians come together to inspire the next gen athletes

Olympic athletes deliver the message of ‘We see possibilities when we come together’ with young basketball players Leading sportswear giant, adidas joined hands with young athletes from the Hi5 Foundation...

Staff Staff

NBA scores Viacom18 deal

The multi-year partnership will see Viacom18 live-broadcast NBA matches and programmes. &nbsp; The National Basketball Association (NBA) has signed a multi-year partnership with Indian private broadcasting group Viacom18, which will...

PT Usha stars in KFC's latest campaign

The Queen of Speed launches KFC's 'Express Pick-up' service. &nbsp; KFC India has roped in iconic Indian athlete PT Usha to launch its new 'Express-Pick up' service. The new service,...

Seven former athletes added to Mission Olympics Cell

The Sports Ministry names former athletes to help India build for Paris 2024. The Sports Ministry has announced seven new members of the Mission Olympic Cell (MOC), which will work...

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