India's celebrity couple Virat Kohli and Anushka Sharma are the faces of Lux's latest 'Chand Sa Roshan Chehra' campaign. Unilever's flagship soap brand Lux had previously acquired the marketing rights...
HomeLane, a home interior brand, has announced a three-year strategic collaboration with Mahendra Singh Dhoni as an equity partner and brand ambassador. Former India cricket captain MS Dhoni will be...
The Indian cricket team is set to play its first test match after the heartbreaking loss against New Zealand in the ICC World Test Championship final. The defeat shattered the...
Post Sri Lanka's thumping of India in the final T20, the two teams shared the two series. After going down in the first T20, the hosts came from behind to...
The relationship India has with cricket is unlike any other. As its popularity has increased over the years, it has become more than just a sport or a simple form...
The BCCI announced the fixtures of the remaining Indian Premier League 2021 matches on Sunday, July 25. Earlier in July, BCCI president Sourav Ganguly and Secretary Jay Shah were in...
The cricketing landscape looks a little different today, maybe it is because the ground has already moved, lifted, shifted and settled again. The aftermath of the World Test Championship seems...
When New Zealand won the WTC final in June, although it might have broken a billion Indian hearts, the win might just also have saved world cricket. The underdogs had...
Cricket's newest format makes its debut this summer in England. The Hundred is a 100-ball cricket competition that will feature some of the biggest names across world cricket. Eight teams,...
When Team India take on hosts Sri Lanka in a couple of days, it will be the first time India will have two teams playing in two different parts of...
It was another major ICC tournament knockout match and India's stuttering middle-order paved the way for New Zealand to emerge as the first ICC World Test Champions. It is the...
“We have got to try and get the ICC right. We have a situation at the moment where the ICC is dominated by India. They tell Zimbabwe, Bangladesh and one...
Daren Sammy has been named as the brand ambassador of the upcoming sports platform, Fun88. As part of the deal, Sammy will feature in various marketing videos aimed at Indian...
The ICC board on Thursday evening released a statement that said that their Chief Executive Manu Sawhney would be leaving the organization with immediate effect. The decision to remove Sawhney...
“Shane Warne is one of those cricketers who is curiously lovable. The most colorful character in cricket.” - Arunabha Sengupta, Cricket Historian Shane Warne is often regarded as one...
CoinDCX, one of India's cryptocurrency trading platforms, has been named the Official Title Sponsor of the India-Sri Lanka T20 series. The sponsorship of the T20 Cup by a new generation...
ICC has established ICC.tv, the world's first entirely free streaming platform. The new platform made its official debut by broadcasting the World Test Championships Final between New Zealand and India...
Ever since the Cricket World Cup victory in 1983, Indian cricket has been on an exponential growth trajectory. But there was a divide among the fans, just like the present-day...
As team India announced their playing XI for the series-deciding fourth Test match in Brisbane, many felt it was just a matter of how long the team could hold off...
As New Zealand lifted the mace, becoming the very first World Test Champions, we look at five of the best games of the World Test Championship's inaugural edition. 5....
RedBird Capital Partners, a private investment company headquartered in the United States established by former Goldman Sachs partner Gerry Cardinale, has acquired a 15% stake in the IPL's cricket franchise...
Heroic rearguard effort from the Indians helps them steal a draw. India's lower order held on to a thrilling draw that saw the hosts frustrated and delaying their wait for...
GLOBAL PARTNERS Following are the organisations that enjoy a branding presence across ICC’s digital and physical assets as a Global Partner. Nissan - The Yokohama-headquartered Japanese automaker signed an eight-year...
On Friday, OnePlus, a global technology company announced the appointment of famous cricketer Jasprit Bumrah as its Brand Ambassador for the Wearables segment, including the OnePlus band and watch. The...
Online stockbroker Upstox, formerly known as RKSV Securities, has confirmed a three-year agreement with the International Cricket Council (ICC). This partnership, which continues through the conclusion of the current trade...
Ace Cricketer KL Rahul and Bollywood actress Athiya Shetty have been roped in as the Indian brand ambassadors for French luxury eyewear company NUMI Paris. The campaign featuring the rumored...
Devon Conway and Ajaz Patel earned their finals call up for New Zealand while Shardul Thakur and K.L. Rahul missed the cut for India's final 15. The inaugural edition of...
Virat Kohli and Rohit Sharma along with Jasprit Bumrah will earn Rs 7 crore a year, while Manish Pandey and Kedar Jadhav face the axe. It is that time of...
In India, cricket is virtually a religion, with over 2.5 billion people following the sport. It's a sacred thread that binds Indians together like nothing else in the world today. ...
India is known for its immense love for sports, among other things. Many Indians are fascinated with cricket. With their excellent standing in the world rankings and the popularity of...
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