The reveal trailer for EA Sports' last instalment of its FIFA-stamped football simulation game, FIFA 23, is out now, with women's club football confirmed to feature in the game for...
English football club Burnley have announced a partnership with Classic Football Shirts, a 2006-founded English clothing brand, making it their new official shirt sponsor for the 2022-23 season. As per...
Every year, the second tier of English football, the Championship, witnesses three teams—out of 24—gain promotion to the Premier League. The teams finishing first and second gain automatic promotion, while...
This article contains details about the organisations that serve as sponsors and brand partners to Ligue 1 club Olympique de Marseille (OM) and enjoy a strong branding presence across their...
Real Madrid have introduced BMW as their new official automotive partner after terminating their 20-year partnership with Audi. According to the club's announcement, the relationship will result in several new...
Spanish football league LaLiga has confirmed that its partnership with Banco Santander will cease following the 2022/23 campaign. LaLiga started working with the Boadilla del Monte-headquartered Spanish financial institution at...
Interwetten, an online casino and sports betting company, has enhanced its sporting lineup as a result of a partnership with Borussia Mönchengladbach of the German Bundesliga. The betting business will...
Here, we have a profile for Raphaël Varane that details information about his playing career, as well as his earnings, sponsors, endorsements, achievements, and charity work. Full name: Raphaël Xavier...
OKX and Manchester City originally collaborated in a multi-year agreement in March 2022, establishing OKX as the club's official cryptocurrency exchange partner. In addition to the March agreement, Manchester City...
French football club Paris Saint-German have announced a partnership with a sports betting company ParionsSport, of the FDJ group. This three-year deal will make ParionsSport a Premium Partner of the...
This article contains information about the brands and organisations that are serving as sponsors and brand partners to the 2022 UEFA European Women’s Football Championship and enjoying a strong branding...
English Premier League club Leeds United have signed a deal with Yorkshire-based personal care and household-cleaning brand Astonish. The deal makes Astonish the official training wear partner of the club...
US-based IT services firm DXC has sealed a deal with Premier League club Manchester United, becoming their sleeve partner and digital transformation partner. From the 2022/23 season, the DXC logo...
British telecom company EE has revealed its new squad of high-profile UK-based footballers for its "Hope United" campaign. Aiming to spread awareness regarding online abuse and how to deal with...
Here, we have a profile for Jadon Sancho that details information about his playing career, as well as her earnings, net worth, sponsors, endorsements, significant records and charity work. Full...
LaLiga Santander side Elche have extended their partnership with Spanish real estate company TM for the 2022-23 season. The two parties started their partnership in 2016 and will now be...
US internet retailer and streaming giant Amazon has bought the UK broadcasting rights for the UEFA Champions League, splitting the rights with BT in a deal that is set to...
Italian football club Inter Milan have announced a multi-year global partnership with Japanese video game company KONAMI. The partnership will make KONAMI the club’s Global Football Videogame Partner as well...
Dr. S. Y. Quraishi, a member of the Supreme Court-appointed Committee of Administrators (CoA) that is currently overseeing the functioning of the All India Football Federation (AIFF), has announced that...
A professional sports coach is often the most authoritative figure in a young athlete’s life, even more so than a teacher. It is their instructions and guidance that ultimately proves...
French footballer Kylian Mbappé has joined forces with Sorare, becoming an investor, social impact partner and ambassador of the fantasy sports game. The partnership will see Sorare support Kylian Mbappé's...
The Premier League, as usual, saw goals pouring in from everywhere last season.This list is dedicated to players who play down the middle of the pitch. The Premier League is...
Serie A champions AC Milan have announced a long-term partnership extension with German sportswear giant Puma. The two parties signed their first partnership in 2018. Puma will continue as the...
English football club Norwich City have signed a new principal partnership agreement with Italian floodlight brand AEC Illuminazione. As part of the deal, the AEC logo will be present on...
English Premier League side Newcastle United have announced noon.com as their new official sleeve partner ahead of the 2022/23 season. The Middle Eastern digital e-commerce platform for fashion, electronics, beauty,...
Brazilian footballing legend Ronaldo Nazário has been named the latest brand ambassador for Betfair International. The three-time FIFA World Player of the Year and two-time FIFA World Cup winner will...
AFC Bournemouth have agreed to a two-year deal with Dafabet, making the Philippines-based online gambling company their main shirt sponsor ahead of their return to the Premier League in the...
LaLiga has signed a five-year agreement with Mahou San Miguel, with the Spanish brewing company becoming the league’s global beer partner. San Miguel has been with LaLiga for more than...
German topflight club Bayer Leverkusen have signed a two-year sleeve sponsorship deal with multi-asset investment platform Trive. The deal will kick off with the start of the 2022-23 season and...
Premier League sides look for various traits in defenders nowadays. In the case of centre-backs, some sides look for strong players who are good in the air, while some look...
Read all the latest news on Page 73.
