English professional football club Manchester City have partnered with Japanese multinational conglomerate corporation Sony to create a Metaverse for club fans. Sony announced at the 2023 Consumer Electronics Show (CES)...
This article contains information regarding the organisations enjoying a strong branding presence across Liverpool Football Club’s (LFC) physical and digital assets as their sponsors for the 2022-23 Premier League season....
This article contains information regarding the organisations enjoying a strong branding presence across Brentford Football Club’s physical and digital assets as their sponsors for the 2022-23 Premier League season. Also...
In an effort to broaden its global reach, LaLiga has signed a content cooperation agreement with digital football platform OneFootball. As per the deal, OneFootball will provide English- and Spanish-language...
Cristiano Ronaldo’s move to Al Nassr has rightly been met with contrasting views about the player, his past comments regarding himself, and where he goes from here. But amidst the...
The role of a central midfielder in the women’s game has evolved quite a lot over the last decade. While their functions and duties can be highly dependent on how...
French professional football club Paris Saint-Germain (PSG) have renewed their Regional Partnership agreement with Chinese vape brand Geekvape. The Shenzhen, China-based vape brand was announced as a Regional Partner of...
The All India Football Federation (AIFF) has unveiled its vision for Indian football moving ahead. Dubbed as "Vision 2047", the roadmap states the different goals the AIFF hopes to achieve...
Futbol Club Barcelona have joined forces with Daka, a 2015-founded Chinese trading card publisher, in a three-season deal which makes it an official regional partner of the club in China...
Premier League’s Manchester City FC and Jio Platforms Limited have agreed to a regional cooperation. In this move, Jio has been named as the official mobile communications network partner in...
Despite the pay gap and the relative lack of mass following compared to the men’s game, over the last decade or so, women’s football has been rapidly moving on an...
English professional football club Manchester United have announced a multi-year international relationship with Doo Group, an online trading platform. Through the partnership, the financial services company and its sub-brands, Doo...
Tottenham Hotspur and Hong Kong-based life insurance company AIA Group have enjoyed a long, fruitful partnership. The two first signed a deal back in 2013 which saw AIA become the principal sponsor for the club’s cup matches, with its logo appearing on the front of Spurs’ matchday kits for their cup games. In 2014, the two expanded their partnership in a new five-year deal that saw AIA became the club’s principal sponsor for their kits for all competitions. This deal was later extended in 2017 to run until 2022, and in July 2019, the two refurbished their partnership with an eight-year, £40m-a-year extension. AIA’s visibility across Spurs’ channels have made the insurance company a household presence across the footballing scene. Officially, AIA is Spurs’ Global Principal Partner.
This article contains information regarding the organisations enjoying a strong branding presence across West Ham United’s physical and digital assets as their sponsors for the 2022-23 Premier League season.
Brazilian great passes away following cancer battle After a prolonged fight with cancer, Brazilian footballing legend Pelé has passed away at the age of 82. The hospital stated that Pelé...
Just like their male counterparts, the role of a female right-back has evolved and grown over the last half a decade, with them having become an integral part of their...
This article contains information regarding the organisations enjoying a strong branding presence across Crystal Palace’s physical and digital assets as their sponsors for the 2022-23 Premier League season. Also Read...
This article contains information regarding the organisations enjoying a strong branding presence across AFC Bournemouth’s physical and digital assets as their sponsors and partners for the 2022-23 Premier League season....
Spurs have had a decent start to the season and currently sit in fourth place. Although the team have not been the most eye-catching football, they have managed to eke...
This article contains information regarding the organisations enjoying a strong branding presence across Southampton’s physical and digital assets as their sponsors for the 2022-23 Premier League season. Also Read -...
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