Premier League clubs and their kit suppliers for the 2023/24 season

This article contains information about the kit suppliers/manufacturers of each and every Premier League club for the 2023/24 season.

ARSENAL

Kit Supplier: Adidas

Arsenal signed a kit deal with German sportswear giant Adidas in October 2018. They agreed on a five-year deal reportedly worth £300 million starting July 2019.

But in September 2022, Arsenal and Adidas announced the signing of a contract extension deal that’ll see the German sportswear manufacturer supply kits to the North London club until 2030.

Although the exact financial terms of the deal have not been disclosed, multiple media reports suggest the new deal has a sizable increment, with some suggesting an extra £15-20 million on top of the previous £60 million-a-year deal. 

ASTON VILLA

Kit Supplier: Castore

In May 2022, it was announced that Manchester-headquartered sportswear brand Castore would replace Kappa as Villa’s kit supplier and become a Principal Partner in a multi-year deal starting with the 2022-23 season. 

The deal sees Castore supply match apparel, training, and leisure wear to Villa’s senior and academy teams (both men’s and women’s).

BOURNEMOUTH

Kit Supplier: Umbro

The Manchester-headquartered British sportswear brand has been serving AFC Bournemouth as their official kit supplier since the 2017-18 season. The two last renewed their partnership in July 2021 as part of a five-year agreement.

Umbro has also served as the club’s kit supplier in the past: from 1974 to 1978 and from 1983 to 1986.

BRENTFORD

Kit Supplier: Umbro

The Manchester-based British sportswear brand became the official kit supplier of the club ahead of the 2019-20 season, in May 2019, replacing rival German brand Adidas. The partnership between the two parties was set to run until 2023, however, in August 2021, the Bees announced the signing of a four-year contract extension with the sportswear brand. 

As part of the deal, Umbro will continue to provide all on-pitch and training kits for Brentford’s coaching staff and players. 

BRIGHTON & HOVE ALBION

Kit Supplier: Nike

Brighton & Hove Albion FC extended their long-term partnership with Nike in June 2019 as they penned a three-year extension with the American sportswear giant until the end of the 2021-22 season. 

The Beaverton, Oregon-based company has been the Technical Kit Supplier of the Seagulls since 2014 and continues to do so for the club’s men’s and women’s sides — both senior and youth setups.

The last extension of the Nike-BHAFC partnership was announced in January 2022 — a three-year deal reportedly worth £2.5 million per year that is set to run until 2024.

BURNLEY

Kit Supplier: Umbro

The Clarets signed a three-year contract with the Manchester-based sportswear brand Umbro in 2019, reportedly for a fee of £1.5 million annually. But in 2021, Burnley signed a four-year extension to the existing deal, making Umbro its official kit supplier until 2026. However, the final terms of this recent extension were not disclosed. 

Also Read – Premier League Sponsors 2023–24

CHELSEA

Kit Supplier: Nike

Chelsea signed a long-term deal with Nike in October 2016 as their official kit supplier from the 2017-18 season, ending their eleven-year partnership with Adidas.

The deal, reportedly worth north of US$1 billion over 15 years, was Nike’s biggest deal with a Premier League club at the time before the American sportswear giant signed an even more lucrative deal with Liverpool FC in January 2020.

CRYSTAL PALACE

Kit Supplier: Macron

The Bologna-headquartered Italian sportswear brand returned as Crystal Palace’s kit supplier ahead of the 2022-23 season, having previously served the club in that role between 2014 and 2018. 

Although the financial details and terms of this deal were not disclosed, many reported the figure to be close to what Puma (£4 million-a-year) were paying the Eagles. 

EVERTON

Kit Supplier: Hummel

Everton ended their six-year partnership with Umbro to sign a three-year kit deal with Aarhus-headquartered Danish sportswear brand Hummel. 

Announced in May 2020, the three-year, £10m-a-year deal kicked in with the start of the 2020-21 season. Later in October 2022, the Toffees and Hummel agreed to extend their deal until the end of the 2023/24 season. 

FULHAM

Kit Supplier: Adidas

German sportswear giant Adidas has enjoyed a long relationship with Adidas. The two first partnered in 1977, then in 1997, and then in 2013, the year they have enjoyed a continuous partnership since, which was further extended to 2023 three years ago.

The deal sees Adidas serve as the official kit supplier for Fulham’s matchday and training wear. It also sees its products sold at the club’s home ground, Craven Cottage. 

Although nothing officially has been released by either party in terms of contract renewal talks, the Cottagers releasing their 2023/24 kits under the Adidas banner suggests a one-year extension could’ve been triggered by the pair. 

LIVERPOOL

Kit Supplier: Nike

In January 2020, Liverpool FC announced Nike as their new Official Kit Supplier starting with the 2020-21 season in a multi-year deal reportedly worth £30 million per year. 

While this value is less than the £45 million New Balance, another American sportswear company was paying LFC every year, Nike’s promise of increased brand value and better sales and sales-based addons turned the Merseyside club to the Beaverton, Oregon-headquartered sportswear giant. Nike’s proposal of paying the club a 20-percent cut of the sales of all LFC products makes this partnership capable of being the most lucrative one in English football.

Liverpool’s stock has resurged over the past seasons with their renaissance as a powerhouse under Jürgen Klopp, at the back of which they released their previous kit supplier, New Balance, which they deemed could no longer match the marketing and distribution potential Nike was offering, which was more congruent with their ambition. This led to a legal dispute, and eventually, the London High Court ruled in Liverpool’s favour, rendering their association ending with New Balance on a relatively bitter note.

LUTON TOWN

Kit Supplier: Umbro

Luton Town FC and British sportswear brand Umbro signed a four-year partnership deal in July 2020. The deal came at the back of Puma’s four-year deal expiring at the end of the 2019/20 season. 

As part of the deal, the Manchester-based sportswear brand will provide the Hatters’ kits and training wear until July 2024. 

MANCHESTER CITY

Kit Supplier: Puma

Man City ended a six-year association with Nike and signed German sportswear giant Puma as their official kit supplier in February 2019, with the deal kicking off with the 2019-20 season.

The deal is reportedly worth £650 million over ten years and also covers Man City’s sister clubs in Australia (Melbourne City FC), Spain (Girona FC), Uruguay (Montevideo City Torque), and China (Sichuan Jiuniu FC).

In August 2022, Puma unveiled Man City’s third kit for the 2022-23 season on the Land of Games experience developed by game creation system Roblox, thereby taking their Man City partnership “into the metaverse”.

MANCHESTER UNITED

Kit Supplier: Adidas

Man United’s deal with Adidas broke all kit-deal records when it was announced back in July 2014. The German sportswear giant replaced its American rival Nike, whose £24m-a-season deal with Man United ended at the end of the 2014-15 season, after a thirteen-year stint. 

The ten-year deal starting 2015-16, a total package worth £750 million, including bonuses, was agreed on by both parties, making this £75 million-a-year the biggest contract on the German sportswear manufacturer’s sponsorship portfolio. 

However, earlier in July 2023, Adidas and the Red Devils announced the signing of a 10-year extension deal, until 2035. As per the deal, Manchester United will receive £90 million every year until the deal expires, making it the biggest sponsorship deal in Premier League history. 

NEWCASTLE UNITED

Kit Supplier: Castore

The Liverpool-headquartered British sportswear brand became Newcastle United’s new kit supplier in July 2021, replacing German rival brand Puma, which had been supplying Newcastle United kits for the previous eleven years. As per numerous media reports, it was a six-year deal, keeping Castore as the Magpies’ official kit supplier. 

Reportedly worth £5 million per year, the “multi-year” deal not only sees Castore design the various matchday and training kits for the club, but it also sees the sportswear brand handle the e-commerce operations at the club. This includes refurbishment of Newcastle’s physical and online stores as well as increased merchandising opportunities.

NOTTINGHAM FOREST

Kit Supplier: Adidas

The German brand Adidas has replaced Italian manufacturer Macron after agreeing on a multi-year partnership deal with the club in July 2023. Macron’s association, which was due to end in 2025, has been cut short to seal this lucrative deal with the German brand. 

The deal will see Adidas manufacture all of Forest’s training apparel and playing kits. The agreement will also see a renovation of the Forest official megastore, which reopened on July 14, a day after the 2023/24 Nottingham Forest adidas home kit was revealed. 

Adidas has previously partnered with the club, back in 1977, which was a nine-year association, followed by a five-year stint where it served as the club’s Official Kit Manufacturer from 2013 and 2018.

SHEFFIELD UNITED

Kit Supplier: Errea

Sheffield United signed a multi-year deal with the Italian sportswear manufacturer Errea in July 2022. This deal was announced after United’s eight-year association with German sportswear manufacturer Adidas ended in 2022. 

As part of the deal, Errea will be their official kit supplier for the 2023/24 season. Moreover, the Blades’ CEO Stephen Bettis stated that Errea were more of a sponsor as they are putting money into the club, unlike traditional kit suppliers.

TOTTENHAM HOTSPUR

Kit Supplier: Nike

American sportswear giant Nike became Spurs’ Official Kit Provider in 2017. The very next year, in October 2018, the two reached an agreement for a bumper fifteen-year extension, making it one of the longest deals in Nike’s history.

The current deal between the two parties runs until 2033 and is reportedly worth £30 million per annum, approximately.

WEST HAM UNITED

Kit Supplier: Umbro

Manchester-headquartered British sportswear company Umbro has been the Technical Partner of West Ham’s men’s, women’s, and youth academy’s matchday and training kits since 2015 when it replaced German sportswear rival Adidas.

The two parties last extended their deal in a long-term agreement in June 2020 that came at the back of their previous agreement, which was only made the year before, in May 2019, to extend their deal beyond 2023 and bump up the previous £5m-per-year contract.

WOLVERHAMPTON WANDERERS

Kit Supplier: Castore

The Liverpool-headquartered British sportswear brand was announced as Wolves’ new Official Technical Kit Supplier in November 2020, replacing Adidas’ £3m-a-year deal from the start of the 2021-22 season with a deal the club confirmed “boasts the largest technical partner sponsorship fee” in their history.

Valid until 2025, under the terms of the deal, Castore will supply the club with kits for the players and the non-playing staff, and under license from the sportswear company, Wolves will also manufacture and distribute a wide range of replica products as well as training and travel wear.

Also Read
Premier League clubs and their kit suppliers for 2022-23 season
Premier League clubs and their kit suppliers for 2021-22 season
Premier League clubs and their kit suppliers for 2020-21 season
Premier League clubs and their kit suppliers for 2019-20 season
Premier League clubs and their kit suppliers for 2018-19 season

Premier League clubs and their kit suppliers for the 2023/24 season – The List